{"id":5558,"date":"2020-09-23T08:00:58","date_gmt":"2020-09-23T00:00:58","guid":{"rendered":"https:\/\/social-stand.com\/?p=5558"},"modified":"2020-10-20T15:15:53","modified_gmt":"2020-10-20T07:15:53","slug":"linkedin-the-most-underrated-social-media-platform","status":"publish","type":"post","link":"https:\/\/social-stand.com\/zh\/linkedin-the-most-underrated-social-media-platform\/","title":{"rendered":"LinkedIn\uff1a\u6700\u88ab\u4f4e\u4f30\u7684\u793e\u4ea4\u5a92\u9ad4\u5e73\u53f0"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u9664\u4e86\u70ba\u6211\u7684\u5ba2\u6236\u88fd\u4f5c Facebook \u548c Instagram \u5167\u5bb9\u5916\uff0c\u6211\u4e00\u76f4\u5728\u7a4d\u6975\u7814\u7a76\u4e26\u5728 LinkedIn \u4e0a\u70ba\u4ed6\u5011\u767c\u4f48\u5167\u5bb9\u3002\u5728\u6211\u770b\u4f86\uff0c <\/span><a href=\"https:\/\/www.linkedin.com\/\"><span style=\"font-weight: 400;\">\u9818\u82f1<\/span><\/a><span style=\"font-weight: 400;\"> \u662f\u4e00\u500b\u9577\u671f\u88ab\u4f4e\u4f30\u7684\u793e\u4ea4\u5a92\u9ad4\u5e73\u53f0\u3002\u8a31\u591a\u4eba\u4ecd\u7136\u5c07LinkedIn\u8996\u70ba\u5b58\u653e\u7c21\u6b77\u3001\u8a08\u5283\u4e0b\u4e00\u6b65\u8077\u696d\u767c\u5c55\u6216\u516c\u53f8\u62db\u8058\u5de5\u5177\u7684\u5730\u65b9\u3002\u6211\u4e0d\u8a8d\u70ba\u9019\u7a2e\u770b\u6cd5\u6709\u932f\u3002\u9019\u662f\u56e0\u70ba LinkedIn \u754c\u9762\u7f3a\u4e4f\u7d50\u69cb\u3002\u56e0\u6b64\uff0c\u666e\u904d\u7f3a\u4e4f\u5c0d\u5176\u7279\u5fb5\u7684\u7406\u89e3\u5e7e\u4e4e\u662f\u53ef\u4ee5\u539f\u8ad2\u7684\u3002\u4f46\u662f\uff0c\u8b93\u6211\u89e3\u91cb\u4e00\u4e0b\u70ba\u4ec0\u9ebc\u4e2d\u5c0f\u4f01\u696d\u3001\u9ad8\u7ba1\u548c\u71df\u92b7\u4eba\u54e1\u61c9\u8a72\u958b\u59cb\u66f4\u52a0\u95dc\u6ce8\u9019\u500b\u5e73\u53f0\u53ef\u4ee5\u63d0\u4f9b\u4ec0\u9ebc\u3002<\/span><\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">\u76ee\u9304<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u5207\u63db\u76ee\u9304\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">\u5207\u63db<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/social-stand.com\/zh\/linkedin-the-most-underrated-social-media-platform\/#Many_Commercial_Functions_Can_Be_Better_Organized\" >\u8a31\u591a\u5546\u696d\u529f\u80fd\u53ef\u4ee5\u66f4\u597d\u5730\u7d44\u7e54<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/social-stand.com\/zh\/linkedin-the-most-underrated-social-media-platform\/#Big_Brands_Rely_on_Content_to_Dominate_the_Industry\" >\u5927\u54c1\u724c\u9760\u5167\u5bb9\u7a31\u9738\u884c\u696d<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/social-stand.com\/zh\/linkedin-the-most-underrated-social-media-platform\/#SMEs_and_Executives_Must_Become_KOLs\" >\u4e2d\u5c0f\u4f01\u696d\u548c\u9ad8\u7ba1\u5fc5\u9808\u6210\u70baKOL<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/social-stand.com\/zh\/linkedin-the-most-underrated-social-media-platform\/#LinkedIn_Is_a_Must-Have_After_Facebook\" >LinkedIn\u662fFacebook\u4e4b\u5f8c\u7684\u5fc5\u5099\u54c1<\/a><\/li><\/ul><\/nav><\/div>\n\n<h3><span class=\"ez-toc-section\" id=\"Many_Commercial_Functions_Can_Be_Better_Organized\"><\/span><b>\u8a31\u591a\u5546\u696d\u529f\u80fd\u53ef\u4ee5\u66f4\u597d\u5730\u7d44\u7e54<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u6211\u8a8d\u70ba\u81ea\u5df1\u662f LinkedIn \u7684\u65e9\u671f\u7528\u6236\u2014\u2014\u4ee5\u81f3\u65bc\u6211\u88ab\u9080\u8acb\u53c3\u52a0 LinkedIn \u7684\u9ad8\u7d1a\u7528\u6236\u8a66\u9ede\u8a08\u5283\u3002 LinkedIn \u70ba B2B \u92b7\u552e\u5c08\u696d\u4eba\u58eb\u548c\u7375\u982d\u63d0\u4f9b\u6709\u7528\u7684\u529f\u80fd\u3002\u5b83\u7684\u00a0 <\/span><a href=\"https:\/\/social-stand.com\/zh\/linkedin-updates-sales-navigator-to-promote-virtual-selling\/\"><span style=\"font-weight: 400;\">\u92b7\u552e\u5c0e\u822a\u5668<\/span><\/a><span style=\"font-weight: 400;\"> \u662f\u7522\u751f\u6f5b\u5728\u5ba2\u6236\u7684\u597d\u5de5\u5177\u3002\u5373\u4f7f\u60a8\u4e0d\u652f\u4ed8\u8a02\u95b1\u8cbb\uff0c\u60a8\u4e5f\u53ef\u4ee5\u8a2a\u554f\u5e7b\u71c8\u7247\u5171\u4eab\u4e0a\u8a17\u7ba1\u7684 PowerPoint \u6f14\u793a\u6587\u7a3f\u4e16\u754c\u3002\u5b83\u5011\u53ef\u4ee5\u6210\u70ba\u5feb\u901f\u767c\u73fe\u77e5\u8b58\u7684\u597d\u8cc7\u6e90\u3002\u4e0d\u5e78\u7684\u662f\uff0c\u4eba\u5011\u9084\u6703\u9047\u5230\u5e7e\u500b\u4e0a\u50b3\u7684\u55ae\u5f35\u5e7b\u71c8\u7247\u3001\u5783\u573e\u90f5\u4ef6\u6f14\u793a\u6587\u7a3f\uff0c\u4ee5\u512a\u5316 SEO \u6216\u7372\u5f97\u66f4\u591a\u6d41\u91cf\u3002\u9019\u662f\u7531\u65bc LinkedIn \u6c92\u6709\u6b63\u78ba\u898f\u7bc4\u5176\u5e7b\u71c8\u7247\u5171\u4eab\u5e73\u53f0\u4e0a\u767c\u5e03\u7684\u5167\u5bb9\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u8b93\u6211\u5011\u5e0c\u671b\u65b0\u8ce3\u5bb6\u80fd\u5920\u5e6b\u52a9\u7ba1\u7406\u597d\u9019\u500b\u77e5\u8b58\u5bf6\u5eab\u3002 <\/span><a href=\"https:\/\/social-stand.com\/zh\/linkedin-offers-free-courses-on-diversity-and-inclusion\/\"><span style=\"font-weight: 400;\">\u9818\u82f1\u5b78\u7fd2<\/span><\/a><span style=\"font-weight: 400;\"> \u662f\u53e6\u4e00\u500b\u589e\u9577\u696d\u52d9\u77e5\u8b58\u7684\u597d\u5730\u65b9\u3002\u96d6\u7136\u5b83\u5305\u542b\u4e86\u5404\u7a2e\u5404\u6a23\u7684\u5167\u5bb9\uff0c\u4f46\u6700\u7d42\u7684\u61c9\u7528\u7a0b\u5e8f\u4e26\u6c92\u6709\u5f97\u5230\u5f88\u597d\u7684\u958b\u767c\u3002\u9019\u6a23\u4e00\u4f86\uff0c\u6211\u767c\u73feLinkedIn \u6709\u5f88\u591a\u597d\u7684\u2014\u2014\u5118\u7ba1\u662f\u5076\u7136\u7684\u2014\u2014\u60f3\u6cd5\u3002\u4f8b\u5982\uff0c <\/span><a href=\"https:\/\/social-stand.com\/zh\/the-social-media-managers-guide-to-linkedin\/\"><span style=\"font-weight: 400;\">\u9818\u82f1\u96c6\u5718<\/span><\/a><span style=\"font-weight: 400;\"> \u4e00\u76f4\u88ab\u8996\u70ba\u6c34\u6c60 <\/span><span style=\"font-weight: 400;\">\u5546\u696d\u4eba\u624d\uff0c\u4f46\u7531\u65bc\u7ba1\u7406\u4e0d\u5584\u548c\u8077\u80fd\u6c92\u6709\u7d93\u904e\u6df1\u601d\u719f\u616e\uff0c\u5176\u5f71\u97ff\u5df2\u88ab\u7a00\u91cb\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4e00\u500b\u5178\u578b\u7684\u4f8b\u5b50\u662fLinkedIn\u5982\u4f55\u8868\u793a\u5b83\u5c07\u5c08\u6ce8\u65bc\u958b\u767c <\/span><a href=\"https:\/\/www.linkedin.com\/help\/linkedin\/answer\/119760\/linkedin-stories-overview?lang=en\"><span style=\"font-weight: 400;\">\u9818\u82f1\u6545\u4e8b<\/span><\/a><span style=\"font-weight: 400;\">.\u4f46\u9019\u662f\u696d\u52d9\u5c08\u696d\u4eba\u58eb\u9700\u8981\u7684\u529f\u80fd\u55ce\uff1f\u5982\u679c\u53ea\u662f\u70ba\u4e86\u7559\u4f4f\u7528\u6236\uff0c\u5c31\u5ffd\u7565\u4e86\u76ee\u6a19\u7528\u6236\u7684\u771f\u6b63\u9700\u6c42\u3002\u9019\u6a23\u7684\u5671\u982d\u5f80\u5f80\u53ea\u6703\u7522\u751f\u77ed\u66ab\u7684\u8208\u8da3\uff0c\u7d50\u679c\u9084\u6709\u5f85\u89c0\u5bdf\u3002<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Big_Brands_Rely_on_Content_to_Dominate_the_Industry\"><\/span><b>\u5927\u54c1\u724c\u9760\u5167\u5bb9\u7a31\u9738\u884c\u696d<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u4e0d\u8981\u5e36\u6211\u8d70\u932f\u8def\u3002\u6211\u4e26\u4e0d\u662f\u8aaa LinkedIn \u6c92\u6709\u50f9\u503c\uff0c\u4f46\u5b83\u6709\u6f5b\u529b\u505a\u5f97\u66f4\u597d\u3002\u53bb\u5e74\uff0c\u7576\u6211\u5728 LinkedIn \u4e0a\u70ba\u5ba2\u6236\u8a08\u5283\u5ee3\u544a\u5167\u5bb9\u6642\uff0c\u6211\u8a2d\u5b9a\u4e86\u8d85\u51fa\u6b63\u5e38\u9810\u671f\u7684\u76ee\u6a19\u3002\u8207 Facebook \u6216 Instagram \u76f8\u6bd4\uff0cLinkedIn \u4e0a\u7684\u5ee3\u544a\u53ef\u80fd\u66f4\u6602\u8cb4\u3002\u4f46\u671f\u671b\u66f4\u9ad8\u7684\u50f9\u683c\u6a19\u7c64\u662f\u5408\u7406\u7684\u3002 LinkedIn \u53ef\u4ee5\u61c9\u7528\u66f4\u6709\u91dd\u5c0d\u6027\u7684\u7528\u6236\u71df\u92b7\u6578\u64da\uff0c\u5f9e\u800c\u5e36\u4f86\u66f4\u9ad8\u8cea\u91cf\u7684\u9ede\u64ca\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6709\u4e00\u5957LinkedIn\u7368\u6709\u7684\u5ee3\u544a\u548c\u5167\u5bb9\u5275\u5efa\u7b56\u7565\uff0c\u5177\u6709\u66f4\u9ad8\u7684\u6295\u8cc7\u56de\u5831\u7387\u3002\u4eca\u5e74\u6211\u6709\u4e00\u4e9b\u9577\u671f\u9805\u76ee\u8981\u70ba\u6211\u7684\u5ba2\u6236\u5728 LinkedIn \u4e0a\u7ba1\u7406\u548c\u88fd\u4f5c\u7368\u5bb6\u5167\u5bb9\u3002\u8207\u5f80\u5e74\u76f8\u6bd4\uff0c\u76f8\u95dc\u67e5\u8a62\u7684\u6578\u91cf\u4e5f\u6709\u6240\u589e\u52a0\u3002\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u8a31\u591a\u77e5\u540d\u54c1\u724c\u4e0d\u50c5\u8a2d\u7f6e\u4e86\u5c08\u9580\u7684\u62db\u8058\u9801\u9762\uff0c\u9084\u4f7f\u7528LinkedIn\u4f5c\u70ba\u4f01\u696d\u6e9d\u901a\u7684\u4e00\u7a2e\u5f62\u5f0f\u3002\u901a\u904e\u5411\u696d\u52d9\u5408\u4f5c\u5925\u4f34\u767c\u5e03\u6709\u50f9\u503c\u7684\u5167\u5bb9\uff0c\u6211\u5011\u65e8\u5728\u5efa\u7acb\u806f\u7e6b\u4e26\u5275\u9020\u5408\u4f5c\u6a5f\u6703\u3002\u9019\u662f\u4e00\u500b\u5f88\u597d\u7684\u7b56\u7565\uff0c\u81f3\u5c11\u5728\u6211\u516c\u53f8\u7684\u7d93\u9a57\u4e2d\u662f\u9019\u6a23\u3002\u56e0\u6b64\uff0c\u6211\u5011\u8207\u8a31\u591a\u512a\u8cea\u5ba2\u6236\u5efa\u7acb\u4e86\u806f\u7e6b\u3002\u96d6\u7136\u9019\u4e26\u4e0d\u610f\u5473\u8457\u5546\u6a5f\u6703\u4e00\u8e74\u800c\u5c31\uff0c\u4f46\u5982\u679c\u4f01\u696d\u7ba1\u7406\u597d\u5176\u5167\u5bb9\u7b56\u7565\uff0cLinkedIn \u5c07\u63d0\u4f9b\u5de8\u5927\u7684\u6f5b\u529b\u3002<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"SMEs_and_Executives_Must_Become_KOLs\"><\/span><b>\u4e2d\u5c0f\u4f01\u696d\u548c\u9ad8\u7ba1\u5fc5\u9808\u6210\u70baKOL<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u6211\u6700\u8fd1\u7684\u9805\u76ee\u90fd\u662f\u95dc\u65bc\u88fd\u4f5c\u9ad8\u8cea\u91cf\u7684\u5167\u5bb9\u3002\u96d6\u7136\u4ed6\u5011\u7684\u76ee\u6a19\u7121\u7591\u662f\u8b93\u5ba2\u6236\u8207\u4ed6\u5011\u505a\u751f\u610f\uff0c\u4f46\u54c1\u724c\u61c9\u8a72\u4e86\u89e3\u6210\u70ba <\/span><a href=\"https:\/\/berniewong.net\/being-a-kol-is-not-an-easy-task\/\"><span style=\"font-weight: 400;\">\u7db2\u7d05<\/span><\/a><span style=\"font-weight: 400;\"> \u901a\u904e\u9019\u6a23\u7684\u5167\u5bb9\u71df\u92b7\u3002\u5728\u5546\u696d\u4e16\u754c\u4e2d\uff0c\u201c<\/span><a href=\"https:\/\/www.clearpointstrategy.com\/top-20-business-strategy-thought-leaders\/\"><span style=\"font-weight: 400;\">\u610f\u898b\u9818\u8896<\/span><\/a><span style=\"font-weight: 400;\">\u201d\u8d8a\u4f86\u8d8a\u53d7\u6b61\u8fce\uff0c\u56e0\u70ba\u201cKOL\u201d\u53ef\u80fd\u5e36\u6709\u8ca0\u9762\u542b\u7fa9\u3002\u9664\u4e86\u88fd\u4f5c\u5167\u5bb9\u5916\uff0c\u6211\u5011\u9084\u5efa\u8b70\u5ba2\u6236\u53ef\u4ee5\u5171\u4eab\u7684\u53ef\u80fd\u5167\u5bb9\u3002\u5be6\u65bd\u4e0d\u4e00\u5b9a\u5fc5\u9808\u7531\u4ee3\u7406\u6a5f\u69cb\u6216\u5c08\u9580\u7684\u54c1\u724c\u7d93\u7406\u4f86\u8655\u7406\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5982\u679c\u60a8\u662f SME \u6240\u6709\u8005\u6216\u54c1\u724c\u4e3b\u7ba1\uff0c\u6c92\u6709\u8cc7\u6e90\u4f86\u6295\u8cc7\u7ba1\u7406 LinkedIn \u9801\u9762\uff0c\u90a3\u9ebc\u9996\u5148\u7ba1\u7406\u60a8\u7684\u500b\u4eba\u5e33\u6236\u4e26\u6c92\u6709\u4ec0\u9ebc\u58de\u8655\u3002\u6dfb\u52a0\u5c08\u696d\u7684\u500b\u4eba\u8cc7\u6599\u7167\u7247\u548c\u6709\u610f\u7fa9\u7684\u80cc\u666f\u7167\u7247\u3002\u66f4\u65b0\u60a8\u7684\u500b\u4eba\u8cc7\u6599\u548c\u7c21\u6b77\u3002\u82b1\u9ede\u5fc3\u601d\u53bb\u505a <\/span><span style=\"font-weight: 400;\">\u4f60\u7684\u6a19\u984c\u4e0d\u50c5\u50c5\u662f\u4e00\u500b\u8077\u4f4d\u3002\u7136\u5f8c\u958b\u59cb\u767c\u5e03\u6709\u50f9\u503c\u7684\u884c\u696d\u4fe1\u606f\u4e26\u5efa\u7acb\u60a8\u7684\u806f\u7e6b\u4eba\u3002\u7d50\u679c\u6703\u8b93\u4f60\u5927\u5403\u4e00\u9a5a\u3002<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"LinkedIn_Is_a_Must-Have_After_Facebook\"><\/span><b>LinkedIn\u662fFacebook\u4e4b\u5f8c\u7684\u5fc5\u5099\u54c1<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u5c0d\u65bc\u96f6\u552e\u54c1\u724c\uff0cFacebook \u548c Instagram \u54c1\u724c\u5e33\u6236\u662f\u5fc5\u5099\u54c1\u3002\u5c0d\u65bc B2B \u54c1\u724c\u3001\u92b7\u552e\u5c08\u696d\u4eba\u58eb\u6216\u4efb\u4f55\u5c0b\u6c42\u696d\u52d9\u5408\u4f5c\u7684\u4eba\u4f86\u8aaa\uff0cLinkedIn \u7d55\u5c0d\u662f\u5fc5\u5099\u54c1\u3002 Facebook \u7684\u6709\u6a5f\u5f71\u97ff\u529b\u4ee4\u4eba\u6cae\u55aa\uff0c\u800c LinkedIn \u5247\u76f8\u7576\u6177\u6168\u3002\u52a0\u5165\u6f6e\u6d41\u4ee5\u7372\u53d6\u73fe\u5728\u53ef\u7528\u7684\u6a5f\u6703\u3002\u4e0d\u78ba\u5b9a\u9019\u4e9b\u5c07\u5982\u4f55\u6539\u8b8a\u3002\u5982\u679c\u60a8\u60f3\u64f4\u5927\u81ea\u5df1\u7684\u7acb\u8db3\u9ede\u4e26\u6210\u70ba\u60a8\u6240\u5728\u9818\u57df\u7684\u601d\u60f3\u9818\u8896\uff0c\u8acb\u8d85\u8d8a Facebook\uff0c\u52a0\u5165 LinkedIn\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b>#\u6578\u4f4d\u5275\u4f5c\u8005\u662f\u4ec0\u9ebc<br><br>\u8cc7\u6599\u4f86\u6e90\uff1ahttps:\/\/business.twitter.com\/en\/blog\/must-have-twitter-lists.html<\/b> <a href=\"https:\/\/www.mpfinance.com\/fin\/dailyb2.php?col=1592303366123&amp;amp;node=1600\"><span style=\"font-weight: 400;\">https:\/\/www.mpfinance.com\/fin\/dailyb2.php?col=1592303366123&amp;amp;node=1600<\/span><\/a><\/p>\n<p><a href=\"https:\/\/www.mpfinance.com\/fin\/dailyb2.php?col=1592303366123&amp;amp;node=1600\"><span style=\"font-weight: 400;\">051323259&amp;issue=20200914<\/span><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Apart from producing Facebook and Instagram content for my clients, I have been actively researching and putting out content for them on LinkedIn. In my opinion, LinkedIn is a social media platform that has been underrated for a long time. Many still see LinkedIn as a place to host their CVs, to plan their next [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":5561,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[32,315,18,316,6],"tags":[780,17,781,779],"class_list":["post-5558","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-marketing","category-digital-marketing","category-linkedin","category-social-media-marketing","category-social-media-","tag-kols","tag-linkedin","tag-organization","tag-smes"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>LinkedIn: The Most Underrated Social Media Platform - Social Stand<\/title>\n<meta name=\"description\" content=\"Apart from producing Facebook and Instagram content for my clients, I have been actively researching and putting out content for them on LinkedIn. In my\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/social-stand.com\/zh\/linkedin-the-most-underrated-social-media-platform\/\" \/>\n<meta property=\"og:locale\" content=\"zh_HK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LinkedIn: The Most Underrated Social Media Platform - Social Stand\" \/>\n<meta property=\"og:description\" content=\"Apart from producing Facebook and Instagram content for my clients, I have been actively researching and putting out content for them on LinkedIn. In my\" \/>\n<meta property=\"og:url\" content=\"https:\/\/social-stand.com\/zh\/linkedin-the-most-underrated-social-media-platform\/\" \/>\n<meta property=\"og:site_name\" content=\"Social Stand\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/socialstandagency\" \/>\n<meta property=\"article:published_time\" content=\"2020-09-23T00:00:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-10-20T07:15:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/social-stand.com\/wp-content\/uploads\/2020\/09\/032_LinkedIn_The_Most_Underrated_Social_Media_Platform-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"tiara@social-stand.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"tiara@social-stand.com\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u9810\u8a08\u95b1\u8b80\u6642\u9593\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 \u5206\u9418\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"LinkedIn\uff1a\u6700\u88ab\u4f4e\u4f30\u7684\u793e\u4ea4\u5a92\u9ad4\u5e73\u53f0 - \u793e\u4ea4\u7acb\u5834","description":"\u9664\u4e86\u70ba\u6211\u7684\u5ba2\u6236\u88fd\u4f5c Facebook \u548c Instagram \u5167\u5bb9\u5916\uff0c\u6211\u4e00\u76f4\u5728\u7a4d\u6975\u7814\u7a76\u4e26\u5728 LinkedIn \u4e0a\u70ba\u4ed6\u5011\u767c\u4f48\u5167\u5bb9\u3002\u5728\u6211\u7684","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/social-stand.com\/zh\/linkedin-the-most-underrated-social-media-platform\/","og_locale":"zh_HK","og_type":"article","og_title":"LinkedIn: The Most Underrated Social Media Platform - Social Stand","og_description":"Apart from producing Facebook and Instagram content for my clients, I have been actively researching and putting out content for them on LinkedIn. In my","og_url":"https:\/\/social-stand.com\/zh\/linkedin-the-most-underrated-social-media-platform\/","og_site_name":"Social Stand","article_author":"https:\/\/www.facebook.com\/socialstandagency","article_published_time":"2020-09-23T00:00:58+00:00","article_modified_time":"2020-10-20T07:15:53+00:00","og_image":[{"width":1200,"height":675,"url":"https:\/\/social-stand.com\/wp-content\/uploads\/2020\/09\/032_LinkedIn_The_Most_Underrated_Social_Media_Platform-1.jpg","type":"image\/jpeg"}],"author":"tiara@social-stand.com","twitter_card":"summary_large_image","twitter_misc":{"\u4f5c\u8005":"tiara@social-stand.com","\u9810\u8a08\u95b1\u8b80\u6642\u9593":"4 \u5206\u9418"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/social-stand.com\/linkedin-the-most-underrated-social-media-platform\/#article","isPartOf":{"@id":"https:\/\/social-stand.com\/linkedin-the-most-underrated-social-media-platform\/"},"author":{"name":"tiara@social-stand.com","@id":"https:\/\/social-stand.com\/zh\/#\/schema\/person\/0cf90dd7a997df2c8eced3cd954734ee"},"headline":"LinkedIn: The Most Underrated Social Media Platform","datePublished":"2020-09-23T00:00:58+00:00","dateModified":"2020-10-20T07:15:53+00:00","mainEntityOfPage":{"@id":"https:\/\/social-stand.com\/linkedin-the-most-underrated-social-media-platform\/"},"wordCount":882,"publisher":{"@id":"https:\/\/social-stand.com\/zh\/#organization"},"image":{"@id":"https:\/\/social-stand.com\/linkedin-the-most-underrated-social-media-platform\/#primaryimage"},"thumbnailUrl":"https:\/\/social-stand.com\/wp-content\/uploads\/2020\/09\/032_LinkedIn_The_Most_Underrated_Social_Media_Platform-1.jpg","keywords":["KOLs","LinkedIn","Organization","SMEs"],"articleSection":["Content-Marketing","Digital Marketing","LinkedIn","Social Media Marketing","Social-Media \u793e\u4ea4\u5a92\u9ad4"],"inLanguage":"zh-HK"},{"@type":"WebPage","@id":"https:\/\/social-stand.com\/linkedin-the-most-underrated-social-media-platform\/","url":"https:\/\/social-stand.com\/linkedin-the-most-underrated-social-media-platform\/","name":"LinkedIn\uff1a\u6700\u88ab\u4f4e\u4f30\u7684\u793e\u4ea4\u5a92\u9ad4\u5e73\u53f0 - \u793e\u4ea4\u7acb\u5834","isPartOf":{"@id":"https:\/\/social-stand.com\/zh\/#website"},"primaryImageOfPage":{"@id":"https:\/\/social-stand.com\/linkedin-the-most-underrated-social-media-platform\/#primaryimage"},"image":{"@id":"https:\/\/social-stand.com\/linkedin-the-most-underrated-social-media-platform\/#primaryimage"},"thumbnailUrl":"https:\/\/social-stand.com\/wp-content\/uploads\/2020\/09\/032_LinkedIn_The_Most_Underrated_Social_Media_Platform-1.jpg","datePublished":"2020-09-23T00:00:58+00:00","dateModified":"2020-10-20T07:15:53+00:00","description":"\u9664\u4e86\u70ba\u6211\u7684\u5ba2\u6236\u88fd\u4f5c Facebook \u548c Instagram \u5167\u5bb9\u5916\uff0c\u6211\u4e00\u76f4\u5728\u7a4d\u6975\u7814\u7a76\u4e26\u5728 LinkedIn \u4e0a\u70ba\u4ed6\u5011\u767c\u4f48\u5167\u5bb9\u3002\u5728\u6211\u7684","breadcrumb":{"@id":"https:\/\/social-stand.com\/linkedin-the-most-underrated-social-media-platform\/#breadcrumb"},"inLanguage":"zh-HK","potentialAction":[{"@type":"ReadAction","target":["https:\/\/social-stand.com\/linkedin-the-most-underrated-social-media-platform\/"]}]},{"@type":"ImageObject","inLanguage":"zh-HK","@id":"https:\/\/social-stand.com\/linkedin-the-most-underrated-social-media-platform\/#primaryimage","url":"https:\/\/social-stand.com\/wp-content\/uploads\/2020\/09\/032_LinkedIn_The_Most_Underrated_Social_Media_Platform-1.jpg","contentUrl":"https:\/\/social-stand.com\/wp-content\/uploads\/2020\/09\/032_LinkedIn_The_Most_Underrated_Social_Media_Platform-1.jpg","width":1200,"height":675},{"@type":"BreadcrumbList","@id":"https:\/\/social-stand.com\/linkedin-the-most-underrated-social-media-platform\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/social-stand.com\/"},{"@type":"ListItem","position":2,"name":"LinkedIn: The Most Underrated Social Media Platform"}]},{"@type":"WebSite","@id":"https:\/\/social-stand.com\/zh\/#website","url":"https:\/\/social-stand.com\/zh\/","name":"\u793e\u6703\u7acb\u5834","description":"\u793e\u4ea4\u5a92\u9ad4\u4ee3\u7406","publisher":{"@id":"https:\/\/social-stand.com\/zh\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/social-stand.com\/zh\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"zh-HK"},{"@type":"Organization","@id":"https:\/\/social-stand.com\/zh\/#organization","name":"\u793e\u6703\u7acb\u5834","url":"https:\/\/social-stand.com\/zh\/","logo":{"@type":"ImageObject","inLanguage":"zh-HK","@id":"https:\/\/social-stand.com\/zh\/#\/schema\/logo\/image\/","url":"https:\/\/social-stand.com\/wp-content\/uploads\/2017\/08\/touch-logo-social-stand.png","contentUrl":"https:\/\/social-stand.com\/wp-content\/uploads\/2017\/08\/touch-logo-social-stand.png","width":152,"height":152,"caption":"Social Stand"},"image":{"@id":"https:\/\/social-stand.com\/zh\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/social-stand.com\/zh\/#\/schema\/person\/0cf90dd7a997df2c8eced3cd954734ee","name":"tiara@social-stand.com","image":{"@type":"ImageObject","inLanguage":"zh-HK","@id":"https:\/\/secure.gravatar.com\/avatar\/489d9ba8e100f00e1e3e3b2640841241abf3b454d9324f5a531e85f7912c2bc4?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/489d9ba8e100f00e1e3e3b2640841241abf3b454d9324f5a531e85f7912c2bc4?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/489d9ba8e100f00e1e3e3b2640841241abf3b454d9324f5a531e85f7912c2bc4?s=96&d=mm&r=g","caption":"tiara@social-stand.com"},"sameAs":["https:\/\/www.facebook.com\/socialstandagency"],"url":"https:\/\/social-stand.com\/zh\/author\/tiarasocial-stand-com\/"}]}},"_links":{"self":[{"href":"https:\/\/social-stand.com\/zh\/wp-json\/wp\/v2\/posts\/5558","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/social-stand.com\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/social-stand.com\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/social-stand.com\/zh\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/social-stand.com\/zh\/wp-json\/wp\/v2\/comments?post=5558"}],"version-history":[{"count":0,"href":"https:\/\/social-stand.com\/zh\/wp-json\/wp\/v2\/posts\/5558\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/social-stand.com\/zh\/wp-json\/wp\/v2\/media\/5561"}],"wp:attachment":[{"href":"https:\/\/social-stand.com\/zh\/wp-json\/wp\/v2\/media?parent=5558"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/social-stand.com\/zh\/wp-json\/wp\/v2\/categories?post=5558"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/social-stand.com\/zh\/wp-json\/wp\/v2\/tags?post=5558"}],"curies":[{"name":"\u53ef\u6fd5\u6027\u7c89\u5291","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}