{"id":5164,"date":"2020-09-14T21:03:30","date_gmt":"2020-09-14T13:03:30","guid":{"rendered":"https:\/\/social-stand.com\/?p=5164"},"modified":"2021-01-11T21:06:14","modified_gmt":"2021-01-11T13:06:14","slug":"linkedin-publishes-updated-ads-targeting-guide","status":"publish","type":"post","link":"https:\/\/social-stand.com\/zh\/linkedin-publishes-updated-ads-targeting-guide\/","title":{"rendered":"LinkedIn \u767c\u5e03\u66f4\u65b0\u7684\u5ee3\u544a\u5b9a\u4f4d\u6307\u5357"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">LinkedIn \u7684\u4f7f\u547d\u662f\u201c<\/span><i><span style=\"font-weight: 400;\">\u9023\u63a5\u4e16\u754c\u7684\u5c08\u696d\u4eba\u58eb\uff0c\u4f7f\u4ed6\u5011\u66f4\u6709\u6548\u7387\u548c\u6210\u529f\u3002<\/span><\/i><span style=\"font-weight: 400;\">\u201d \u4e00\u7a2e\u6709\u6548\u7684\u65b9\u6cd5\u662f\u5275\u5efa\u96fb\u5b50\u66f8\u3001\u6307\u5357\u3001\u4fe1\u606f\u5716\u8868\u3001\u898b\u89e3\u548c\u5287\u672c\u3002\u5728\u904e\u53bb\u7684\u4e09\u500b\u6708\u88e1\uff0c\u8a72\u5e73\u53f0\u767c\u5e03\u4e86\u4ee5\u4e0b\u5167\u5bb9\uff1a<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/business.linkedin.com\/marketing-solutions\/blog\/marketing-for-tech-companies\/2020\/what-s-next-for-tech--key-trends-shaping-the-future-of-our-moder\"><span style=\"font-weight: 400;\">\u4e0d\u65b7\u767c\u5c55\u7684\u5de5\u4f5c\u4e16\u754c<\/span><\/a><span style=\"font-weight: 400;\"> \u898b\u89e3\u00a0<\/span><a href=\"https:\/\/social-stand.com\/zh\/linkedin-publishes-the-evolving-world-of-work-insights\/\"><span style=\"font-weight: 400;\">2020 \u5e74 6 \u6708 26 \u65e5<\/span><\/a><span style=\"font-weight: 400;\">;<\/span><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/business.linkedin.com\/content\/dam\/me\/business\/en-us\/marketing-solutions\/cx\/2020\/pdfs\/3005-covid-content-mar-concept-design-v6.pdf\"><span style=\"font-weight: 400;\">\u5167\u5bb9\u71df\u92b7\u6307\u5357<\/span><\/a><span style=\"font-weight: 400;\"> \u5728 <\/span><a href=\"https:\/\/social-stand.com\/zh\/linkedin-publishes-a-new-guide-to-content-marketing\/\"><span style=\"font-weight: 400;\">2020 \u5e74 6 \u6708 10 \u65e5<\/span><\/a><span style=\"font-weight: 400;\">;<\/span><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/business.linkedin.com\/content\/dam\/me\/business\/en-us\/marketing-solutions\/cx\/2020\/images\/pdfs\/tech-covid-playbook-snackable.pdf\"><span style=\"font-weight: 400;\">\u898f\u5283\u5f37\u6062\u5fa9\u96fb\u5b50\u66f8<\/span><\/a><span style=\"font-weight: 400;\"> \u5728 <\/span><a href=\"https:\/\/social-stand.com\/zh\/linkedin-publishes-ebook-on-planning-for-a-strong-recovery\/\"><span style=\"font-weight: 400;\">2020 \u5e74 7 \u6708 27 \u65e5<\/span><\/a><span style=\"font-weight: 400;\">;\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/business.linkedin.com\/content\/dam\/me\/business\/en-us\/marketing-solutions\/cx\/2020\/images\/pdfs\/the-social-media-managers-guide-to-linkedin.pdf\"><span style=\"font-weight: 400;\">LinkedIn \u793e\u4ea4\u5a92\u9ad4\u7d93\u7406\u6307\u5357<\/span><\/a><span style=\"font-weight: 400;\"> \u5728 <\/span><a href=\"https:\/\/social-stand.com\/zh\/the-social-media-managers-guide-to-linkedin\/\"><span style=\"font-weight: 400;\">2020 \u5e74 8 \u6708 10 \u65e5<\/span><\/a><span style=\"font-weight: 400;\">;<\/span><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/business.linkedin.com\/content\/dam\/me\/business\/en-us\/marketing-solutions\/cx\/2020\/pdfs\/turning-in-person-events-into-virtual-experiences-playbook.pdf\"><span style=\"font-weight: 400;\">\u865b\u64ec\u9762\u5c0d\u9762\u6d3b\u52d5\u624b\u518a<\/span><\/a><span style=\"font-weight: 400;\"> \u5728 <\/span><a href=\"https:\/\/social-stand.com\/zh\/linkedin-publishes-a-playbook-for-virtual-in-person-events\/\"><span style=\"font-weight: 400;\">2020 \u5e74 7 \u6708 21 \u65e5<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/li>\n<\/ul>\n<figure id=\"attachment_5254\" aria-describedby=\"caption-attachment-5254\" style=\"width: 540px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-5254\" src=\"https:\/\/social-stand.com\/wp-content\/uploads\/2020\/09\/ss.png\" alt=\"\" width=\"540\" height=\"423\" srcset=\"https:\/\/social-stand.com\/wp-content\/uploads\/2020\/09\/ss.png 540w, https:\/\/social-stand.com\/wp-content\/uploads\/2020\/09\/ss-300x235.png 300w\" sizes=\"(max-width: 540px) 100vw, 540px\" \/><figcaption id=\"caption-attachment-5254\" class=\"wp-caption-text\">\u9818\u82f1<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">\u4eca\u5929\uff0cLinkedIn \u767c\u5e03\u4e86\u66f4\u65b0\u7684\u5ee3\u544a\u5b9a\u4f4d\u6307\u5357\u2014\u2014 <\/span><a href=\"https:\/\/business.linkedin.com\/content\/dam\/me\/business\/en-us\/marketing-solutions\/cx\/2020\/namer-pdfs\/linkedin-marketing-solutions-targeting-playbook-2020.pdf\"><span style=\"font-weight: 400;\">\u638c\u63e1LinkedIn\u4e0a\u7684\u5b9a\u4f4d<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">LinkedIn \u4e0a\u66f4\u65b0\u7684 Mastering Targeting \u6307\u5c0e\u71df\u92b7\u4eba\u54e1\uff1a<\/span><\/p>\n<p><b>LinkedIn \u76ee\u6a19\u7684\u7368\u7279\u5de5\u4f5c\u65b9\u5f0f<\/b><span style=\"font-weight: 400;\">.\u9019\u662f\u901a\u904e\u4ed6\u5011\u7684\u516c\u53f8\u7c21\u4ecb\u3001\u4eba\u53e3\u7d71\u8a08\u3001\u6559\u80b2\u3001\u8208\u8da3\u548c\u5de5\u4f5c\u7d93\u9a57\u7684\u5c08\u696d\u5b9a\u4f4d\u9078\u9805\u3002\u8a72\u6307\u5357\u63d0\u4f9b\u4e86\u6709\u95dc\u9019\u4e9b\u4e8b\u60c5\u5982\u4f55\u5de5\u4f5c\u7684\u7d9c\u5408\u6700\u4f73\u5be6\u8e10\u548c\u63d0\u793a\u3002<\/span><\/p>\n<p><b>\u5339\u914d\u53d7\u773e\u5de5\u5177<\/b><span style=\"font-weight: 400;\">.\u9019\u662f\u7528\u65bc\u5b9a\u4f4d\u548c\u91cd\u65b0\u5b9a\u4f4d\u7684\u65b0\u529f\u80fd\u3002\u4f7f\u7528\u8a72\u5de5\u5177\uff0c\u54c1\u724c\u53ef\u4ee5\u63a5\u89f8\u5230\u5c0d\u5176\u6f5b\u5728\u5ba2\u6236\u751f\u6210\u8868\u55ae\u548c\u8996\u983b\u5ee3\u544a\u63a1\u53d6\u884c\u52d5\u7684\u53d7\u773e\u3002\u4ed6\u5011\u9084\u53ef\u4ee5\u5411\u516c\u53f8\u6c7a\u7b56\u8005\u548c\u73fe\u6709\u806f\u7e6b\u4eba\u9032\u884c\u71df\u92b7\u3002\u8a72\u5de5\u5177\u5305\u62ec\u4ee5\u4e0b\u5217\u8868\uff1a<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u516c\u53f8\u5217\u8868\u5b9a\u4f4d\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u806f\u7e6b\u4eba\u5b9a\u4f4d\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u901a\u904e\u53c3\u8207\u91cd\u65b0\u5b9a\u4f4d\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u7db2\u7ad9\u91cd\u5b9a\u5411\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u6307\u5357\u4e2d\u9084\u5305\u62ec\u91dd\u5c0d\u6ce8\u610f\u4e8b\u9805\u7684\u6ce8\u610f\u4e8b\u9805\u4ee5\u53ca\u6709\u95dc\u5176\u983b\u7387\u548c\u91cd\u9ede\u7684\u63d0\u793a\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">LinkedIn \u5728 LinkedIn \u4e0a\u767c\u5e03\u4e86\u66f4\u65b0\u7684 Mastering Targeting <\/span><a href=\"https:\/\/business.linkedin.com\/marketing-solutions\/blog\/linkedin-b2b-marketing\/2020\/our-newly-updated-linkedin-targeting-guide-is-more-practical-and\"><span style=\"font-weight: 400;\">2014 \u5e74 9 \u6708 14 \u65e5<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<h3><b>\u71df\u92b7\u4eba\u54e1\u7684\u884c\u52d5\u65b9\u6848<\/b><span style=\"font-weight: 400;\">:<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Mastering Targeting on LinkedIn \u662f\u4e00\u500b\u6975\u597d\u7684\u6307\u5357\uff0c\u53ef\u4ee5\u901a\u904e\u4f7f\u7528\u5e73\u53f0\u4e0a\u7684\u53d7\u773e\u5b9a\u4f4d\u9078\u9805\u548c\u5de5\u5177\u4f86\u6700\u5927\u5316\u5ee3\u544a\u6548\u679c\u3002\u9019\u503c\u5f97\u71df\u92b7\u4eba\u54e1\u8003\u616e\u3002 LinkedIn\u662f\u793e\u4ea4\u5a92\u9ad4\u71df\u92b7\u7684\u6f5b\u5728\u5e73\u53f0\u3002\u4f5c\u70ba\u54c1\u724c\u53ef\u4ee5\u6839\u64da\u4ed6\u5011\u7684\u6559\u80b2\u548c\u5de5\u4f5c\u8077\u4f4d\u5b9a\u4f4d\u53d7\u773e\u7684\u552f\u4e00\u5e73\u53f0\uff0c\u5b83\u662f\u63d0\u9ad8\u54c1\u724c\u77e5\u540d\u5ea6\u548c\u92b7\u552e\u8f49\u5316\u7387\u7684\u6700\u4f73\u5834\u6240\u3002<\/span><\/p>\n<p><b>#\u6578\u4f4d\u5275\u4f5c\u8005\u662f\u4ec0\u9ebc<br><br>\u8cc7\u6599\u4f86\u6e90\uff1ahttps:\/\/business.twitter.com\/en\/blog\/must-have-twitter-lists.html<\/b> <a href=\"https:\/\/business.linkedin.com\/marketing-solutions\/blog\/linkedin-b2b-marketing\/2020\/our-newly-updated-linkedin-targeting-guide-is-more-practical-and\"><span style=\"font-weight: 400;\">https:\/\/business.linkedin.com\/marketing-solutions\/blog\/linkedin-b2b-marketing\/2020\/our-newly-updated-linkedin-targeting-guide-is-more-practical-and<\/span><\/a><\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>LinkedIn&#8217;s mission is to &#8220;connect the world\u2019s professionals to make them more productive and successful.\u201d An effective way to do this is by creating eBooks, guides, infographics, insights, and playbooks. In the past three months, the platform has published the following: Evolving World of Work insights on\u00a026 June 2020; Guide to Content Marketing on 10 [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":6916,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[18,316,6],"tags":[736,737,17,735,738,739],"class_list":["post-5164","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-linkedin","category-social-media-marketing","category-social-media-","tag-company-list-targeting","tag-contact-targeting","tag-linkedin","tag-mastering-targeting-on-linkedin","tag-retargeting-by-engaagement","tag-website-retargeting"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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