{"id":4725,"date":"2020-08-11T00:47:08","date_gmt":"2020-08-10T16:47:08","guid":{"rendered":"https:\/\/social-stand.com\/?p=4725"},"modified":"2020-09-22T15:00:10","modified_gmt":"2020-09-22T07:00:10","slug":"facebook-streamlines-ad-targeting-options","status":"publish","type":"post","link":"https:\/\/social-stand.com\/zh\/facebook-streamlines-ad-targeting-options\/","title":{"rendered":"Facebook \u7c21\u5316\u5ee3\u544a\u5b9a\u4f4d\u9078\u9805"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Facebook \u6b63\u8a66\u5716\u4f7f\u5176\u5ee3\u544a\u5de5\u5177\u8b8a\u5f97\u7528\u6236\u53cb\u597d\u3002\u6700\u5f8c\u7684 <\/span><a href=\"https:\/\/social-stand.com\/zh\/facebook-ads-can-now-target-consumers-based-on-their-shopping-habits\/\"><span style=\"font-weight: 400;\">2020 \u5e74 7 \u6708 1 \u65e5<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.facebook.com\/business\/tools\/ads-manager\"><span style=\"font-weight: 400;\">Facebook \u5ee3\u544a\u7d93\u7406<\/span><\/a><span style=\"font-weight: 400;\"> \u6839\u64da\u4ed6\u5011\u7684\u8cfc\u7269\u7fd2\u6163\u555f\u7528\u76ee\u6a19\u53d7\u773e\u3002\u5176\u4e2d\u5305\u62ec\u7528\u6236\u7684\u8cfc\u7269\u6d3b\u52d5\uff0c\u4f8b\u5982\u6dfb\u52a0\u5230\u8cfc\u7269\u8eca\u3001\u95dc\u6ce8\u548c\u8cfc\u8cb7\u7279\u5b9a\u7522\u54c1\u3002\u4eca\u5929\uff0cFacebook \u7c21\u5316\u4e86\u5ee3\u544a\u5b9a\u4f4d\u9078\u9805\u3002<\/span><\/p>\n<figure id=\"attachment_5036\" aria-describedby=\"caption-attachment-5036\" style=\"width: 1000px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-5036 size-full\" src=\"https:\/\/social-stand.com\/wp-content\/uploads\/2020\/08\/117084796_1046335425782762_3092315538231437372_n.jpg\" alt=\"\" width=\"1000\" height=\"667\" srcset=\"https:\/\/social-stand.com\/wp-content\/uploads\/2020\/08\/117084796_1046335425782762_3092315538231437372_n.jpg 1000w, https:\/\/social-stand.com\/wp-content\/uploads\/2020\/08\/117084796_1046335425782762_3092315538231437372_n-300x200.jpg 300w, https:\/\/social-stand.com\/wp-content\/uploads\/2020\/08\/117084796_1046335425782762_3092315538231437372_n-768x512.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><figcaption id=\"caption-attachment-5036\" class=\"wp-caption-text\">Facebook<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">\u6b64\u66f4\u65b0\u65e8\u5728\u8b93\u7528\u6236\u66f4\u8f15\u9b06\u5730\u4f7f\u7528\u70ba\u54c1\u724c\u5e36\u4f86\u6700\u5927\u50f9\u503c\u7684\u5b9a\u4f4d\u9078\u9805\u3002\u522a\u9664\u4e86 1000 \u500b\u5ee3\u544a\u5b9a\u4f4d\u9078\u9805\u3002\u9019\u4e9b\u5305\u62ec\u5197\u9918\u548c\u672a\u4f7f\u7528\u7684\u985e\u5225\u3002 Facebook \u5728\u6b64\u516c\u544a\u4e2d\u5f15\u7528\u4e86\u5169\u500b\u793a\u4f8b\uff1a<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u9996\u5148\uff0c\u4ed6\u5011\u6d88\u9664\u4e86\u591a\u5143\u6587\u5316\u89aa\u548c\u529b\u90e8\u5206\u3002\u9019\u662f\u56e0\u70ba\u8a72\u90e8\u5206\u592a\u6a21\u7cca\u800c\u7121\u7528\u3002\u76f8\u53cd\uff0cFacebook \u9f13\u52f5\u54c1\u724c\u4f7f\u7528\u6587\u5316\u6216\u8a9e\u8a00\u7b49\u5ee3\u544a\u5b9a\u4f4d\u9078\u9805\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u5176\u6b21\uff0c\u8a72\u5e73\u53f0\u7d50\u5408\u4e86\u985e\u4f3c\u7684\u7d30\u5206\uff0c\u5982\u8ecd\u4e8b\u57fa\u5730\u548c\u5718\u3002 Facebook \u5c07\u9019\u5169\u7a2e\u7d30\u5206\u7d50\u5408\u70ba\u201c\u8ecd\u4e8b\u201d\uff0c\u56e0\u70ba\u5b83\u5011\u5177\u6709\u76f8\u540c\u7684\u610f\u5716\u3002\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Facebook \u7c21\u5316\u4e86\u5ee3\u544a\u5b9a\u4f4d\u9078\u9805 <\/span><a href=\"https:\/\/www.facebook.com\/business\/news\/update-to-facebook-ads-targeting-categories\/\"><span style=\"font-weight: 400;\">2020 \u5e74 8 \u6708 11 \u65e5<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h3><b>\u71df\u92b7\u4eba\u54e1\u7684\u884c\u52d5\u65b9\u6848<\/b><span style=\"font-weight: 400;\">:<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u503c\u5f97\u6ce8\u610f\u7684\u662f Facebook \u7c21\u5316\u5ee3\u544a\u5b9a\u4f4d\u9078\u9805\u7684\u8209\u63aa\u3002\u9019\u53ef\u80fd\u5c0d\u5ee3\u544a\u5546\u5f71\u97ff\u4e0d\u5927\u3002\u4f46\u662f\uff0c\u6700\u597d\u6709\u8db3\u5920\u7684\u5275\u610f\u4f86\u4e86\u89e3\u60a8\u5728\u767c\u5e03\u5ee3\u544a\u6642\u6709\u54ea\u4e9b\u9078\u64c7\u3002\u5c0d\u65bc\u71df\u92b7\u4eba\u54e1\u4f86\u8aaa\uff0c\u9019\u6a23\u7684\u8209\u63aa\u6d88\u9664\u4e86\u4e0d\u5fc5\u8981\u7684\u5b9a\u4f4d\u3002\u9019\u610f\u5473\u8457\u66f4\u6709\u6548\u7684\u5b9a\u4f4d\u9078\u9805\u548c\u66f4\u5c11\u7684\u5ee3\u544a\u6d6a\u8cbb\u3002<\/span><\/p>\n<p><b>#\u6578\u4f4d\u5275\u4f5c\u8005\u662f\u4ec0\u9ebc<br><br>\u8cc7\u6599\u4f86\u6e90\uff1ahttps:\/\/business.twitter.com\/en\/blog\/must-have-twitter-lists.html<\/b> <a href=\"https:\/\/www.facebook.com\/business\/news\/update-to-facebook-ads-targeting-categories\/\"><span style=\"font-weight: 400;\">https:\/\/www.facebook.com\/business\/news\/update-to-facebook-ads-targeting-categories\/#<\/span><\/a><\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Facebook is trying to make its ad tools user-friendly. Last 01 July 2020, Facebook Ads Manager enabled targeting audiences based on their shopping habits. These include the users&#8217; shopping activities like adding to cart, eyeing, and buying a specific product. Today, Facebook streamlines ad targeting options. The update aims to make it easier to use [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":5035,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[5,316,6],"tags":[567,10,566],"class_list":["post-4725","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-facebook","category-social-media-marketing","category-social-media-","tag-ad-targeting-options","tag-facebook","tag-facebook-ad-manager"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Facebook Streamlines Ad Targeting Options - Social Stand<\/title>\n<meta name=\"description\" content=\"Facebook is trying to make its ad tools user-friendly. Last 01 July 2020, Facebook Ads Manager enabled targeting audiences based on their shopping habits.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/social-stand.com\/zh\/facebook-streamlines-ad-targeting-options\/\" \/>\n<meta property=\"og:locale\" content=\"zh_HK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook Streamlines Ad Targeting Options - Social Stand\" \/>\n<meta property=\"og:description\" content=\"Facebook is trying to make its ad tools user-friendly. 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