{"id":3643,"date":"2020-07-17T08:00:17","date_gmt":"2020-07-17T00:00:17","guid":{"rendered":"https:\/\/social-stand.com\/?p=3643"},"modified":"2020-09-22T15:11:15","modified_gmt":"2020-09-22T07:11:15","slug":"facebook-updates-its-news-feed-algorithm","status":"publish","type":"post","link":"https:\/\/social-stand.com\/zh\/facebook-updates-its-news-feed-algorithm\/","title":{"rendered":"Facebook \u66f4\u65b0\u5176\u65b0\u805e\u63d0\u8981\u7b97\u6cd5"},"content":{"rendered":"<p>\u5982\u4eca\uff0c\u8d8a\u4f86\u8d8a\u591a\u7684\u4eba\u5f9e Facebook \u7372\u53d6\u65b0\u805e\u5167\u5bb9\u3002\u8a31\u591a\u7576\u5730\u65b0\u805e\u5a92\u9ad4\u88ab\u8feb\u95dc\u9589\u3002\u56e0\u6b64\uff0c\u96e3\u602a\u7528\u6236\u8f49\u5411\u793e\u4ea4\u5a92\u9ad4\u5e73\u53f0\u7372\u53d6\u6700\u65b0\u6d88\u606f\u3002\u9019\u5f97\u5230\u4e86\u4e00\u500b\u652f\u6301\u00a0<a href=\"https:\/\/www.journalism.org\/2018\/09\/10\/news-use-across-social-media-platforms-2018\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u76ae\u5c24\u7814\u7a76<\/a>.\u5b83\u8868\u660e\u6709 68% \u7684\u7f8e\u570b\u4eba\u5f9e\u5728\u7dda\u8cc7\u6e90\u4e2d\u7372\u53d6\u65b0\u805e\u5167\u5bb9\u3002 Facebook \u662f\u4e3b\u8981\u4f86\u6e90\u3002\u56e0\u6b64\uff0cFacebook \u66f4\u65b0\u4e86\u5176\u65b0\u805e\u63d0\u8981\u7b97\u6cd5\u3002\u65b0\u805e\u63d0\u8981\u7b97\u6cd5\u7684\u66f4\u65b0\u96c6\u4e2d\u5728\u5169\u500b\u5143\u7d20\u4e0a\uff1a \u00a0<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">\u76ee\u9304<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u5207\u63db\u76ee\u9304\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">\u5207\u63db<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/social-stand.com\/zh\/facebook-updates-its-news-feed-algorithm\/#Original_News_Content\" >\u539f\u5275\u65b0\u805e\u5167\u5bb9<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/social-stand.com\/zh\/facebook-updates-its-news-feed-algorithm\/#Transparent_Authorship\" >\u900f\u660e\u7684\u4f5c\u8005\u8eab\u4efd<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/social-stand.com\/zh\/facebook-updates-its-news-feed-algorithm\/#Implications_for_Marketers\" >\u71df\u92b7\u4eba\u54e1\u7684\u884c\u52d5\u65b9\u6848\uff1a<\/a><\/li><\/ul><\/nav><\/div>\n\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>\u539f\u5275\u65b0\u805e\u5167\u5bb9<\/li>\r\n<li>\u900f\u660e\u7684\u4f5c\u8005\u8eab\u4efd<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<div class=\"wp-block-image\">\r\n<figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" class=\"wp-image-3836\" src=\"https:\/\/mk0socialstandcaqpxf.kinstacdn.com\/wp-content\/uploads\/2020\/07\/NRP-Prioritizing_Original_Reporting_on_Facebook_FINAL-1024x576.jpg\" alt=\"\" srcset=\"https:\/\/social-stand.com\/wp-content\/uploads\/2020\/07\/NRP-Prioritizing_Original_Reporting_on_Facebook_FINAL-1024x576.jpg 1024w, https:\/\/social-stand.com\/wp-content\/uploads\/2020\/07\/NRP-Prioritizing_Original_Reporting_on_Facebook_FINAL-300x169.jpg 300w, https:\/\/social-stand.com\/wp-content\/uploads\/2020\/07\/NRP-Prioritizing_Original_Reporting_on_Facebook_FINAL-768x432.jpg 768w, https:\/\/social-stand.com\/wp-content\/uploads\/2020\/07\/NRP-Prioritizing_Original_Reporting_on_Facebook_FINAL.jpg 1536w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Original_News_Content\"><\/span><strong>\u539f\u5275\u65b0\u805e\u5167\u5bb9<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n\r\n\r\n\r\n<p>Facebook \u73fe\u5728\u5c07\u5728\u5176\u65b0\u805e\u63d0\u8981\u4e2d\u986f\u793a\u539f\u59cb\u65b0\u805e\u5167\u5bb9\u9032\u884c\u6392\u540d\u3002\u5176\u4e2d\u5305\u62ec\uff1a<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>\u7a81\u767c\u65b0\u805e\u5831\u5c0e\uff1b<\/li>\r\n<li>\u5ee3\u64ad\u76ee\u64ca\u8005\u5831\u544a\uff1b<\/li>\r\n<li>\u95dc\u9375\u548c\u53ca\u6642\u7684\u5371\u6a5f\u66f4\u65b0\uff1b<\/li>\r\n<li>\u6df1\u5165\u7684\u8abf\u67e5\u5831\u544a\uff1b<\/li>\r\n<li>\u767c\u73fe\u7684\u65b0\u805e\u6578\u64da\u548c\u4e8b\u5be6\u3002<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p>\u8a72\u5e73\u53f0\u7684\u4eba\u5de5\u667a\u80fd\u5c07\u67e5\u770b\u7279\u5b9a\u4e3b\u984c\u7684\u6587\u7ae0\u7d44\u3002\u5f9e\u90a3\u88e1\uff0c\u5b83\u5c07\u78ba\u5b9a\u6700\u5e38\u88ab\u5f15\u7528\u7684\u4e00\u500b\u4f5c\u70ba\u539f\u59cb\u4f86\u6e90\u3002\u7136\u5f8c\uff0c\u539f\u59cb\u4f86\u6e90\u5c07\u5728\u65b0\u805e\u63d0\u8981\u986f\u793a\u4e2d\u6392\u540d\u3002\u5b83\u80af\u5b9a\u6703\u5728 Facebook \u7528\u6236\u4e2d\u7372\u5f97\u66f4\u591a\u5f71\u97ff\u3002\u8a72\u7b97\u6cd5\u5f9e\u82f1\u8a9e\u65b0\u805e\u958b\u59cb\u3002\u4ed6\u5011\u5c07\u4f86\u4e5f\u6703\u5c0d\u5176\u4ed6\u8a9e\u8a00\u505a\u540c\u6a23\u7684\u4e8b\u60c5\u3002<\/p>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Transparent_Authorship\"><\/span><strong>\u900f\u660e\u7684\u4f5c\u8005\u8eab\u4efd<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n\r\n\r\n\r\n<p>Facebook \u767c\u73fe\uff0c\u5f9e\u4e0d\u5728\u5176\u5167\u5bb9\u4e2d\u5305\u542b\u6191\u64da\u7684\u767c\u5e03\u8005\u901a\u5e38\u6703\u767c\u5e03\u5ee3\u544a\u8fb2\u5834\u6216\u9ede\u64ca\u8a98\u990c\u3002\u9019\u4e9b\u5167\u5bb9\u901a\u5e38\u7f3a\u4e4f\u53ef\u4fe1\u5ea6\uff0cFacebook \u7528\u6236\u4e0d\u60f3\u770b\u5230\u5b83\u5011\u3002\u56e0\u6b64\uff0c\u8a72\u5e73\u53f0\u5c07\u5c0d\u6b64\u985e\u5167\u5bb9\u9032\u884c\u964d\u7d1a\u3002\u4ed6\u5011\u5c07\u5c0d\u767c\u5e03\u7684\u5167\u5bb9\u9032\u884c\u6392\u540d\uff1a<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>By-lines\u2014\u2014\u8a18\u8005\u7684\u540d\u5b57\u548c\u59d3\u6c0f<\/li>\r\n<li>\u6a19\u982d - \u6709\u95dc\u7de8\u8f2f\u6216\u7de8\u8f2f\u4eba\u54e1\u7684\u4fe1\u606f<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p>\u6b64\u8209\u65e8\u5728\u63d0\u9ad8\u7de8\u8f2f\u900f\u660e\u5ea6\u3002\u5b83\u662f\u7531\u5168\u7403\u5a92\u9ad4\u5c08\u5bb6\u652f\u6301\u7684\u5c08\u696d\u6a19\u6e96\u3002<\/p>\r\n\r\n\r\n\r\n<p>\u9664\u4e86\u9019\u5169\u500b\u4e3b\u8981\u66f4\u65b0\u4e4b\u5916\uff0cFacebook \u9084\u767c\u5e03\u4e86\u4e00\u500b <a href=\"https:\/\/www.facebook.com\/journalismproject\/facebook-news-feed-for-news-publishers?content_id=jVohk97PxZiBrOM\">\u65b0\u805e\u51fa\u7248\u5546\u6307\u5357<\/a>.<\/p>\r\n\r\n\r\n\r\n<p>Facebook \u6709\u6548\u66f4\u65b0\u5176\u65b0\u805e\u63d0\u8981\u7b97\u6cd5 <a href=\"https:\/\/about.fb.com\/news\/2020\/06\/prioritizing-original-news-reporting-on-facebook\/\">2020 \u5e74 6 \u6708 30 \u65e5<\/a>.<\/p>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Implications_for_Marketers\"><\/span><strong>\u71df\u92b7\u4eba\u54e1\u7684\u884c\u52d5\u65b9\u6848\uff1a<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n\r\n\r\n\r\n<p>Facebook \u65b0\u805e\u63d0\u8981\u7b97\u6cd5\u7684\u66f4\u65b0\u65e8\u5728\u63d0\u4f9b\u53ef\u4fe1\u548c\u4fe1\u606f\u8c50\u5bcc\u7684\u65b0\u805e\u63d0\u8981\u3002\u71df\u92b7\u4eba\u54e1\u53ef\u4ee5\u4f7f\u7528\u5b83\u4f86\u63d0\u9ad8\u54c1\u724c\u77e5\u540d\u5ea6\u3002\u5411\u89c0\u773e\u5c55\u793a\u60a8\u662f\u4e00\u500b\u53ef\u9760\u4e14\u5c08\u6ce8\u7684\u6d88\u606f\u4f86\u6e90\u3002\u65e8\u5728\u901a\u904e\u66f4\u52a0\u52aa\u529b\u548c\u66f4\u597d\u5730\u601d\u8003\u4f86\u7522\u751f\u5275\u9020\u6027\u7684\u65b0\u805e\u5167\u5bb9\u3002\u66f4\u591a\u5730\u95dc\u6ce8\u89c0\u773e\u95dc\u5fc3\u7684\u4e8b\u60c5\u3002\u7576\u60a8\u5229\u7528\u65b0\u805e\u63d0\u8981\u7684\u529b\u91cf\u5efa\u7acb\u793e\u5340\u6642\uff0c\u4e0d\u8981\u5bb3\u7f9e\u5730\u7a81\u51fa\u60a8\u7684\u54c1\u724c\u3002<\/p>\r\n\r\n\r\n\r\n<p><strong>#\u6578\u4f4d\u5275\u4f5c\u8005\u662f\u4ec0\u9ebc<br><br>\u8cc7\u6599\u4f86\u6e90\uff1ahttps:\/\/business.twitter.com\/en\/blog\/must-have-twitter-lists.html <\/strong><a class=\"rank-math-link\" href=\"https:\/\/about.fb.com\/news\/2020\/06\/prioritizing-original-news-reporting-on-facebook\/\">https:\/\/about.fb.com\/news\/2020\/06\/prioritizing-original-news-reporting-on-facebook\/<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Today, more people are getting news content from Facebook. Many local news outlets were forced to close. So, it&#8217;s no wonder that users turn to social media platforms for the latest news. This was backed up by a\u00a0Pew Research. It shows that 68% of Americans get news content from online sources. Facebook is a leading [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":3812,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[5,6],"tags":[361,10,362,358,359,360],"class_list":["post-3643","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-facebook","category-social-media-","tag-editorial-transparency","tag-facebook","tag-guide-to-news-publishers","tag-news-feed-algorithm","tag-original-news-content","tag-transparent-authorship"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Facebook Updates Its News Feed Algorithm - Social Stand<\/title>\n<meta name=\"description\" content=\"Today, more people are getting news content from Facebook. Many local news outlets were forced to close. So, it&#039;s no wonder that users turn to social\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/social-stand.com\/zh\/facebook-updates-its-news-feed-algorithm\/\" \/>\n<meta property=\"og:locale\" content=\"zh_HK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook Updates Its News Feed Algorithm - Social Stand\" \/>\n<meta property=\"og:description\" content=\"Today, more people are getting news content from Facebook. Many local news outlets were forced to close. So, it&#039;s no wonder that users turn to social\" \/>\n<meta property=\"og:url\" content=\"https:\/\/social-stand.com\/zh\/facebook-updates-its-news-feed-algorithm\/\" \/>\n<meta property=\"og:site_name\" content=\"Social Stand\" \/>\n<meta property=\"article:published_time\" content=\"2020-07-17T00:00:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-09-22T07:11:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/social-stand.com\/wp-content\/uploads\/2020\/07\/SSB2007-001_Facebook_Updates_Its_News_Feed_Algorithm-01.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cristy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"cristy\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u9810\u8a08\u95b1\u8b80\u6642\u9593\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 \u5206\u9418\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Facebook \u66f4\u65b0\u5176\u65b0\u805e\u63d0\u8981\u7b97\u6cd5 - Social Stand","description":"\u5982\u4eca\uff0c\u8d8a\u4f86\u8d8a\u591a\u7684\u4eba\u900f\u904eFacebook\u7372\u53d6\u65b0\u805e\u5167\u5bb9\u3002\u8a31\u591a\u5730\u65b9\u65b0\u805e\u5a92\u9ad4\u88ab\u8feb\u95dc\u9589\u3002\u56e0\u6b64\uff0c\u7528\u6236\u8f49\u5411\u793e\u4ea4\u5a92\u9ad4\u4e5f\u5c31\u4e0d\u8db3\u70ba\u5947\u4e86\u3002","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/social-stand.com\/zh\/facebook-updates-its-news-feed-algorithm\/","og_locale":"zh_HK","og_type":"article","og_title":"Facebook Updates Its News Feed Algorithm - Social Stand","og_description":"Today, more people are getting news content from Facebook. 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