{"id":15499,"date":"2022-02-22T06:56:23","date_gmt":"2022-02-21T22:56:23","guid":{"rendered":"https:\/\/social-stand.com\/?p=15499"},"modified":"2022-02-22T13:13:42","modified_gmt":"2022-02-22T05:13:42","slug":"snapchat-launches-the-hey-you-good-campaign","status":"publish","type":"post","link":"https:\/\/social-stand.com\/zh\/snapchat-launches-the-hey-you-good-campaign\/","title":{"rendered":"Snapchat \u63a8\u51fa\u201c\u563f\uff0c\u4f60\u597d\u55ce\uff1f\u201d\u6d3b\u52d5"},"content":{"rendered":"<p>Snapchat \u60f3\u8981\u5728\u5168\u4e16\u754c\u50b3\u64ad\u6b63\u80fd\u91cf\u3002\u9019\u500b\u53d7\u6b61\u8fce\u7684\u6d88\u606f\u50b3\u905e\u5e73\u53f0\u901a\u904e\u555f\u7528 AR \u529f\u80fd\u4f86\u6176\u795d\u5176\u5e74\u5ea6\u93e1\u982d\u7bc0 <a href=\"https:\/\/social-stand.com\/zh\/snapchat-celebrates-its-annual-lens-fest\/\">\u807e<\/a>.\u5b83\u9084\u63a8\u51fa\u4e86\u4e00\u500b <a href=\"https:\/\/social-stand.com\/zh\/snapchat-launches-the-spotlight-kindness-challenge\/\">\u5584\u610f\u6311\u6230<\/a> \u555f\u767c <a href=\"https:\/\/social-stand.com\/zh\/snapchat-launches-video-snaps-via-spotlight\/\">\u805a\u5149\u71c8<\/a> \u7528\u6236\u5728\u50b3\u64ad <a href=\"https:\/\/social-stand.com\/zh\/snapchat-publishes-love-is-on-the-brain\/\">\u611b<\/a>.\u4eca\u5929\uff0cSnapchat \u63a8\u51fa\u4e86\u201c\u563f\uff0c\u4f60\u597d\u55ce\uff1f\u201d\u6d3b\u52d5\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/images.ctfassets.net\/o1znirz7lzo4\/5ysFr0cWbs9mBmZLHQpz7h\/75fbccb10741a32976e5e47a4c57a1bf\/HYG-PressAssets-06-OneSheet-FINAL__2_.png\" alt=\"\"\/><figcaption>Snapchat<\/figcaption><\/figure><\/div>\n\n\n\n<p>Snapchat \u7684\u201c\u563f\uff0c\u4f60\u597d\u55ce\uff1f\u201d\u7684\u76ee\u6a19\u904b\u52d5\u662f\u9ed1\u4eba\u793e\u5340\u7684\u5fc3\u7406\u5065\u5eb7\u6559\u80b2\u3002 Snapchat \u5275\u610f\u59d4\u54e1\u6703\u8207 <a href=\"https:\/\/adcolor.org\/\">ADCOLOR<\/a>\uff0c\u591a\u5143\u5316\u548c\u5305\u5bb9\u6027\u7684\u64c1\u8b77\u8005\uff0c\u70ba\u8a72\u6d3b\u52d5\u958b\u767c\u5275\u610f\u3002 \u201c\u563f\uff0c\u4f60\u597d\u55ce\uff1f\u201d\u6d3b\u52d5\u5305\u62ec\u6ffe\u93e1\u3001\u93e1\u982d\u3001Discover \u983b\u9053\u4e0a\u7684\u8ff7\u4f60\u4fc2\u5217\uff0c\u4ee5\u53ca\u4ed6\u5011\u53ef\u4ee5\u627e\u5230\u6cbb\u7642\u5e2b\u7684\u5fae\u578b\u7db2\u7ad9\u3002\u6240\u6709\u9019\u4e9b\u65b0\u529f\u80fd\u90fd\u9f13\u52f5\u9ed1\u4eba\u6aa2\u67e5\u81ea\u5df1\u548c\u5fc3\u7406\u5065\u5eb7\u3002<\/p>\n\n\n\n<p>Snapchat \u63a8\u51fa\u201c\u563f\uff0c\u4f60\u597d\u55ce\uff1f\u201d\u7af6\u9078\u6d3b\u52d5 <a href=\"https:\/\/newsroom.snap.com\/snapchats-creative-council-asks-hey-you-good\">2022 \u5e74 2 \u6708 22 \u65e5<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"implications-for-marketers\"><strong>\u71df\u92b7\u4eba\u54e1\u7684\u884c\u52d5\u65b9\u6848\uff1a<\/strong><\/h3>\n\n\n\n<p>\u50cf Snapchat \u7684\u201c\u563f\uff0c\u4f60\u597d\u55ce\uff1f\u201d\u9019\u6a23\u7684\u7a4d\u6975\u904b\u52d5\u6709\u52a9\u65bc\u4e86\u89e3\u54c1\u724c\u7684\u76ee\u6a19\u53d7\u773e\u3002\u71df\u92b7\u4eba\u54e1\u53ef\u4ee5\u63a1\u7528\u9019\u6a23\u7684\u7b56\u7565\u4f86\u63a5\u89f8\u4ed6\u5011\u7684\u76ee\u6a19\u53d7\u773e\u3002\u6709\u6642\uff0c\u505a\u4e00\u500b\u7acb\u5834\u5c31\u662f\u4e00\u500b\u54c1\u724c\u3002<\/p>\n\n\n\n<p><strong>#Pinterest \u5546\u696d\u6a21\u5f0f<br><br>\u8cc7\u6599\u4f86\u6e90\uff1a<\/strong>: <a href=\"https:\/\/newsroom.snap.com\/snapchats-creative-council-asks-hey-you-good\">https:\/\/newsroom.snap.com\/snapchats-creative-council-asks-hey-you-good<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Snapchat wants to spread positivity all over the world. The popular messaging platform celebrated its annual lens fest by enabling AR features for the deaf. It also launched a kindness challenge to inspire Spotlight users in spreading love. Today, Snapchat launches the \u201cHey, You Good?\u201d campaign. The goal of Snapchat\u2019s \u201cHey, You Good?\u201d campaign is [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":15511,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[37,316,6],"tags":[3206,3205,3204,39],"class_list":["post-15499","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-snapchat-zh-hant","category-social-media-marketing","category-social-media-","tag-adcolor","tag-black-community","tag-hey-you-good","tag-snapchat"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Snapchat Launches the \u201cHey, You Good?\u201d Campaign - Social Stand<\/title>\n<meta name=\"description\" content=\"Snapchat wants to spread positivity all over the world. 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