{"id":14487,"date":"2022-01-13T08:27:37","date_gmt":"2022-01-13T00:27:37","guid":{"rendered":"https:\/\/social-stand.com\/?p=14487"},"modified":"2022-01-13T11:19:58","modified_gmt":"2022-01-13T03:19:58","slug":"snapchat-adds-new-ways-to-snap","status":"publish","type":"post","link":"https:\/\/social-stand.com\/zh\/snapchat-adds-new-ways-to-snap\/","title":{"rendered":"Snapchat \u589e\u52a0\u4e86 Snap \u7684\u65b0\u65b9\u5f0f"},"content":{"rendered":"<p>\u53bb\u5e74\uff0cSnapchat \u5c08\u6ce8\u65bc\u589e\u5f37\u5176 AR \u548c\u8072\u97f3\u5de5\u5177\u3002\u5e73\u53f0\u555f\u7528 <a href=\"https:\/\/social-stand.com\/zh\/snapchat-partners-with-complexcon-to-advance-ar-try-on\/\">\u9ad8\u7d1aAR\u8a66\u7a7f<\/a>, <a href=\"https:\/\/social-stand.com\/zh\/snapchat-launches-new-ar-lenses-for-week-of-the-deaf\/\">\u65b0\u7684AR\u93e1\u982d<\/a>\uff0c \u548c <a href=\"https:\/\/social-stand.com\/zh\/snapchat-expands-its-sound-library-with-sony-music\/\">\u8072\u97f3\u5eab\u64f4\u5c55<\/a>.\u4eca\u5929\uff0cSnapchat \u589e\u52a0\u4e86\u65b0\u7684\u6355\u6349\u65b9\u5f0f\u3002\u70ba\u8fce\u63a5\u65b0\u7684\u4e00\u5e74\uff0cSnapchat \u6dfb\u52a0\u4e86\u4e00\u7cfb\u5217\u65b0\u7684\u6d88\u606f\u50b3\u905e\u529f\u80fd\uff0c\u8b93\u804a\u5929\u8b8a\u5f97\u66f4\u6709\u8da3\u3001\u66f4\u6709\u8868\u73fe\u529b\u3002<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">\u76ee\u9304<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u5207\u63db\u76ee\u9304\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">\u5207\u63db<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/social-stand.com\/zh\/snapchat-adds-new-ways-to-snap\/#Bitmoji_Reactions\" >Bitmoji \u53cd\u61c9<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/social-stand.com\/zh\/snapchat-adds-new-ways-to-snap\/#Chat_Reply\" >\u804a\u5929\u56de\u590d&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/social-stand.com\/zh\/snapchat-adds-new-ways-to-snap\/#Improved_Calling\" >\u6539\u9032\u7684\u901a\u8a71&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/social-stand.com\/zh\/snapchat-adds-new-ways-to-snap\/#Poll_Stickers\" >\u6295\u7968\u8cbc\u7d19&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/social-stand.com\/zh\/snapchat-adds-new-ways-to-snap\/#Implications_for_Marketers\" >\u71df\u92b7\u4eba\u54e1\u7684\u884c\u52d5\u65b9\u6848\uff1a<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.socialmediatoday.com\/user_media\/diveimage\/snap_update4.png\" alt=\"Snapchat \u53cd\u61c9\"\/><figcaption>Snapchat<\/figcaption><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Bitmoji_Reactions\"><\/span><strong>Bitmoji \u53cd\u61c9<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u9019\u4e9b\u662f Snap \u804a\u5929\u8005\u53ef\u4ee5\u7528\u4f86\u6355\u6349\u7684\u500b\u6027\u5316\u760b\u72c2\u5361\u901a\u7247\u3002\u6709\u4e03\u7a2e\u60c5\u7dd2\u53ef\u4f9b\u9078\u64c7\uff0c\u60a8\u53ef\u4ee5\u66f4\u8f15\u9b06\u5730\u5c0d\u6d88\u606f\u505a\u51fa\u53cd\u61c9\u6216\u5728\u804a\u5929\u4e2d\u5206\u4eab\u60a8\u7684\u611f\u53d7\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.socialmediatoday.com\/user_media\/diveimage\/snap_update3.png\" alt=\"Snapchat\u6d88\u606f\u56de\u8907\u7dda\u7a0b\"\/><figcaption>Snapchat<\/figcaption><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Chat_Reply\"><\/span><strong>\u804a\u5929\u56de\u590d&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u804a\u5929\u56de\u590d\u5141\u8a31 Snap \u804a\u5929\u8005\u56de\u5fa9\u6b63\u5728\u9032\u884c\u7684\u804a\u5929\u4e2d\u7684\u55ae\u500b\u6d88\u606f\u3002\u53ea\u9700\u6309\u4f4f\u4e00\u689d\u6d88\u606f\u4e26\u9ede\u64ca\u56de\u590d\u3002\u5b83\u53ef\u4ee5\u5e6b\u52a9\u7528\u6236\u66f4\u597d\u5730\u8207\u4e0a\u4e0b\u6587\u9032\u884c\u4ea4\u6d41\uff0c\u4e26\u4f7f convos \u4fdd\u6301\u5728\u6b63\u8ecc\u4e0a\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.socialmediatoday.com\/user_media\/diveimage\/snap_update6.png\" alt=\"Snapchat \u8996\u983b\u901a\u8a71\u66f4\u65b0\"\/><figcaption>Snapchat<\/figcaption><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Improved_Calling\"><\/span><strong>\u6539\u9032\u7684\u901a\u8a71&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Snapchat \u6539\u9032\u7684\u901a\u8a71\u529f\u80fd\u73fe\u5728\u5141\u8a31\u7528\u6236\u5728\u63a5\u807d\u96fb\u8a71\u4e4b\u524d\u9810\u89bd\u8ab0\u52a0\u5165\u4e86\u7fa4\u7d44\u901a\u8a71\u3002\u9084\u6dfb\u52a0\u4e86\u6578\u767e\u842c\u500b\u8996\u983b\u901a\u8a71\u93e1\u982d\uff0c\u4ee5\u5e6b\u52a9\u60a8\u4ee5\u591a\u7a2e\u65b9\u5f0f\u62cd\u651d\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.socialmediatoday.com\/user_media\/diveimage\/snap_update5.png\" alt=\"Snapchat \u6295\u7968\u8cbc\u7d19\"\/><figcaption>Snapchat<\/figcaption><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Poll_Stickers\"><\/span><strong>\u6295\u7968\u8cbc\u7d19&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Snap \u804a\u5929\u8005\u73fe\u5728\u53ef\u4ee5\u5411 Snap \u548c\u6545\u4e8b\u6dfb\u52a0\u57fa\u65bc\u8868\u60c5\u7b26\u865f\u7684\u6295\u7968\u3002\u9019\u4e9b\u8996\u89ba\u6c11\u610f\u8abf\u67e5\u76ee\u524d\u53ef\u7528\u65bc Android \u548c iOS\u3002\u8a2d\u8a08\u6642\u8003\u616e\u5230\u900f\u660e\u5ea6\uff0c\u8868\u60c5\u7b26\u865f\u53ef\u4ee5\u5e6b\u52a9\u670b\u53cb\u4ee5\u5584\u610f\u548c\u9ad4\u8cbc\u7684\u65b9\u5f0f\u6295\u7968\u3002<\/p>\n\n\n\n<p>Snapchat\u589e\u52a0\u4e86\u65b0\u7684\u65b9\u5f0f\u4f86\u6355\u6349 <a href=\"https:\/\/newsroom.snap.com\/new-messaging-tools\">2022 \u5e74 1 \u6708 12 \u65e5<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Implications_for_Marketers\"><\/span><strong>\u71df\u92b7\u4eba\u54e1\u7684\u884c\u52d5\u65b9\u6848\uff1a<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u96a8\u8457 Snapchat \u589e\u52a0\u4e86\u65b0\u7684\u5feb\u7167\u65b9\u5f0f\uff0c\u5b83\u53ef\u4ee5\u5e6b\u52a9\u71df\u92b7\u4eba\u54e1\u4fc3\u9032\u6d88\u606f\u50b3\u905e\u61c9\u7528\u7a0b\u5e8f\u4e2d\u7684\u4ea4\u4e92\u3002\u5b83\u5011\u53ef\u80fd\u662f\u5fae\u5c0f\u7684\u8abf\u6574\u3002\u4f46\u5b83\u5011\u53ef\u4ee5\u5e6b\u52a9\u64f4\u5927\u61c9\u7528\u7a0b\u5e8f\u7684\u4f7f\u7528\u7bc4\u570d\u3002<\/p>\n\n\n\n<p><strong>#Pinterest \u5546\u696d\u6a21\u5f0f<br><br>\u8cc7\u6599\u4f86\u6e90\uff1a<\/strong>: <a href=\"https:\/\/newsroom.snap.com\/new-messaging-tools\">https:\/\/newsroom.snap.com\/new-messaging-tools<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Last year, Snapchat focused on enhancing its AR and sound tools. The platform enabled advanced AR try-on, new AR lenses, and sound library expansion. Today Snapchat adds new ways to snap. To kick off the new year, Snapchat adds a slew of new messaging features to make chats more fun and expressive. Bitmoji Reactions These [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":14497,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[37,316,6],"tags":[2993,2994,2995,2996,39],"class_list":["post-14487","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-snapchat-zh-hant","category-social-media-marketing","category-social-media-","tag-bitmoji-reactions","tag-chat-reply","tag-improved-calling","tag-poll-stickers","tag-snapchat"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Snapchat Adds New Ways to Snap - Social Stand<\/title>\n<meta name=\"description\" content=\"Last year, Snapchat focused on enhancing its AR and sound tools. The platform enabled advanced AR try-on, new AR lenses, and sound library expansion.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/social-stand.com\/zh\/snapchat-adds-new-ways-to-snap\/\" \/>\n<meta property=\"og:locale\" content=\"zh_HK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Snapchat Adds New Ways to Snap - Social Stand\" \/>\n<meta property=\"og:description\" content=\"Last year, Snapchat focused on enhancing its AR and sound tools. 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