{"id":12604,"date":"2021-11-04T08:55:50","date_gmt":"2021-11-04T00:55:50","guid":{"rendered":"https:\/\/social-stand.com\/?p=12604"},"modified":"2021-11-05T11:53:52","modified_gmt":"2021-11-05T03:53:52","slug":"snapchat-rolls-out-ads-manager-campaign-optimization-certification","status":"publish","type":"post","link":"https:\/\/social-stand.com\/zh\/snapchat-rolls-out-ads-manager-campaign-optimization-certification\/","title":{"rendered":"Snapchat \u63a8\u51fa\u201c\u5ee3\u544a\u7d93\u7406\u6d3b\u52d5\u512a\u5316\u201d\u8a8d\u8b49"},"content":{"rendered":"<p>Snap \u5f15\u5165\u4e86\u5b78\u7fd2\u4e2d\u5fc3\uff0c\u4ee5\u5e6b\u52a9\u5275\u4f5c\u8005\u63d0\u9ad8\u4ed6\u5011\u7684 AR \u548c\u96fb\u5b50\u5546\u52d9\u6280\u80fd\u3002\u8a18\u4f4f <a href=\"https:\/\/social-stand.com\/zh\/snapchat-launches-arcadia\/\">\u963f\u5361\u8fea\u4e9e<\/a>?\u9019\u662f Snapchat \u7684 <a href=\"https:\/\/social-stand.com\/zh\/snapchat-and-wpp-launch-the-ar-lab\/\">\u589e\u5f37\u73fe\u5be6\u5be6\u9a57\u5ba4<\/a> \u8207\u5408\u4f5c\u5925\u4f34\u95dc\u4fc2 <a href=\"https:\/\/www.wpp.com\/\">WPP<\/a>.\u600e\u9ebc\u6a23 <a href=\"https:\/\/social-stand.com\/zh\/get-certified-through-snap-focus\/\">\u5feb\u901f\u5c0d\u7126<\/a>?\u5b83\u662f\u6210\u70ba\u8a8d\u8b49 Snapchat \u71df\u92b7\u4eba\u54e1\u7684\u4e2d\u5fc3\u3002\u4eca\u5929\uff0cSnapchat \u63a8\u51fa\u4e86\u201c\u5ee3\u544a\u7d93\u7406\u6d3b\u52d5\u512a\u5316\u201d\u8a8d\u8b49\u3002<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">\u76ee\u9304<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u5207\u63db\u76ee\u9304\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">\u5207\u63db<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/social-stand.com\/zh\/snapchat-rolls-out-ads-manager-campaign-optimization-certification\/#Snapchat_Ads_Manager_Campaign_Optimization_Certification\" >Snapchat Ads Manager \u5ee3\u544a\u6d3b\u52d5\u512a\u5316\u8a8d\u8b49<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/social-stand.com\/zh\/snapchat-rolls-out-ads-manager-campaign-optimization-certification\/#Course_Objectives\" >\u8ab2\u7a0b\u76ee\u6a19<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/social-stand.com\/zh\/snapchat-rolls-out-ads-manager-campaign-optimization-certification\/#Certification_Badge\" >\u8a8d\u8b49\u5fbd\u7ae0<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/social-stand.com\/zh\/snapchat-rolls-out-ads-manager-campaign-optimization-certification\/#Implications_for_Marketers\" >\u71df\u92b7\u4eba\u54e1\u7684\u884c\u52d5\u65b9\u6848\uff1a&nbsp;<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.socialmediatoday.com\/user_media\/diveimage\/snap_course_completion3.png\" alt=\"Snapchat \u5ee3\u544a\u8ab2\u7a0b\"\/><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Snapchat_Ads_Manager_Campaign_Optimization_Certification\"><\/span><strong>Snapchat Ads Manager \u5ee3\u544a\u6d3b\u52d5\u512a\u5316\u8a8d\u8b49<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Snapchat Ads Manager Campaign Optimization \u8a8d\u8b49\u662f\u4e00\u9805\u57fa\u65bc\u5be6\u8e10\u7684\u57f9\u8a13\uff0c\u6d89\u53ca\u4e00\u7cfb\u5217\u91dd\u5c0d\u76f8\u95dc\u884c\u696d\u793a\u4f8b\u7684\u52d5\u624b\u7df4\u7fd2\u3002\u9019\u662f Snap Focus \u63d0\u4f9b\u7684\u7b2c\u4e8c\u9580\u8ab2\u7a0b\u3002\u7b2c\u4e00\u9580\u8ab2\u7a0b\u662f Snapchat Ads Manager Campaign Activation \u8a8d\u8b49<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Course_Objectives\"><\/span><strong>\u8ab2\u7a0b\u76ee\u6a19<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u65b0\u8ab2\u7a0b\u6d89\u53ca 5 \u689d\u8def\u5f91\uff0c\u65e8\u5728\u512a\u5316 Snapchat \u5ee3\u544a\u7ba1\u7406\u5668\u7684\u5168\u6e20\u9053\u7d50\u679c\u3002\u5176\u4e2d\u5305\u62ec\u4ee5\u4e0b\u8ab2\u7a0b\u76ee\u6a19\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u69cb\u5efa\u81ea\u5b9a\u7fa9\u5831\u544a\u4e26\u76e3\u63a7\u6027\u80fd\u4ee5\u78ba\u5b9a\u512a\u5316&nbsp;<\/li><li>\u901a\u904e\u696d\u52d9\u5e6b\u52a9\u4e2d\u5fc3\u548c\u5728\u7dda\u804a\u5929\u7372\u5f97\u5ee3\u544a\u652f\u6301<\/li><li>\u8b58\u5225\u548c\u89e3\u6c7a\u4e0d\u826f\u6d3b\u52d5&nbsp;<\/li><li>\u901a\u904e\u8abf\u6574\u5ee3\u544a\u6295\u653e\u8a2d\u7f6e\u63d0\u9ad8\u6d3b\u52d5\u6548\u7387<\/li><li>\u70ba\u672a\u4f86\u7684\u6d3b\u52d5\u4f7f\u7528\u62c6\u5206\u6e2c\u8a66\u548c\u4ea4\u4ed8\u6d1e\u5bdf<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Certification_Badge\"><\/span><strong>\u8a8d\u8b49\u5fbd\u7ae0<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u8ab2\u7a0b\u7d50\u675f\u5f8c\uff0cSnapchat \u5c07\u9812\u767c Ads Manager Campaign Optimization \u8a8d\u8b49\u5fbd\u7ae0\u3002\u90a3\u5c31\u662f\u5982\u679c\u4f60\u4ee580%\u4ee5\u4e0a\u7684\u5206\u6578\u901a\u904e\u5728\u7dda\u6e2c\u8a66\u3002\u6bcf\u500b\u8ab2\u7a0b\u76ee\u6a19\u9700\u8981 10 \u5206\u9418\u624d\u80fd\u5b8c\u6210\uff0c\u800c\u8003\u8a66\u9700\u8981\u4e00\u500b\u5c0f\u6642\u3002&nbsp;<\/p>\n\n\n\n<p>Snapchat \u63a8\u51fa\u201c\u5ee3\u544a\u7d93\u7406\u6d3b\u52d5\u512a\u5316\u201d\u8a8d\u8b49 <a href=\"https:\/\/forbusiness.snapchat.com\/blog\/ads-manager-campaign-optimization\">2021 \u5e74 11 \u6708 3 \u65e5<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Implications_for_Marketers\"><\/span>\u71df\u92b7\u4eba\u54e1\u7684\u884c\u52d5\u65b9\u6848\uff1a&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Snapchat \u7684 Ads Manager Campaign Optimization \u8a8d\u8b49\u503c\u5f97\u71df\u92b7\u4eba\u54e1\u5617\u8a66\u3002\u5b83\u53ef\u4ee5\u8b93\u54c1\u724c\u66f4\u597d\u5730\u4e86\u89e3 Snapchat \u5ee3\u544a\u3002\u96a8\u8457\u8d8a\u4f86\u8d8a\u591a\u7684 Snap \u804a\u5929\u8005\uff0c\u73fe\u5728 <a href=\"https:\/\/social-stand.com\/zh\/snapchat%e2%80%8c-%e2%80%8creports%e2%80%8c-%e2%80%8c13%e2%80%8c-%e2%80%8cmillion%e2%80%8c-%e2%80%8cmore%e2%80%8c-%e2%80%8cusers%e2%80%8c\/\">3.06\u5104<\/a>, Snap \u5ee3\u544a\u80af\u5b9a\u53ef\u4ee5\u63d0\u9ad8\u54c1\u724c\u8f49\u5316\u7387\u3001\u767c\u73fe\u7387\u548c\u53c3\u8207\u5ea6\u3002<\/p>\n\n\n\n<p><strong>#Pinterest \u5546\u696d\u6a21\u5f0f<br><br>\u8cc7\u6599\u4f86\u6e90\uff1a<\/strong>: <a href=\"https:\/\/forbusiness.snapchat.com\/blog\/ads-manager-campaign-optimization\">https:\/\/forbusiness.snapchat.com\/blog\/ads-manager-campaign-optimization<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Snap has introduced learning hubs to help creators enhance their AR and eCommerce skills.&nbsp;Remember Arcadia? It is Snapchat\u2019s AR lab in partnership with WPP.&nbsp;How about Snap Focus? It is a hub to be a certified Snapchat marketer.&nbsp;Today, Snapchat rolls out the \u201cAds Manager Campaign Optimization\u201d certification. Snapchat Ads Manager Campaign Optimization Certification Snapchat Ads Manager [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":12677,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[37,316,6],"tags":[2659,2660,980,39],"class_list":["post-12604","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-snapchat-zh-hant","category-social-media-marketing","category-social-media-","tag-ads-manager-campaign-optimization","tag-napchat-ads-manager-campaign-activation","tag-snap-focus","tag-snapchat"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Snapchat Rolls Out \u201cAds Manager Campaign Optimization\u201d Certification - Social Stand<\/title>\n<meta name=\"description\" content=\"Snap has introduced learning hubs to help creators enhance their AR and eCommerce skills.&nbsp;Remember Arcadia? 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