{"id":11551,"date":"2021-09-30T07:09:48","date_gmt":"2021-09-29T23:09:48","guid":{"rendered":"https:\/\/social-stand.com\/?p=11551"},"modified":"2021-09-30T23:43:29","modified_gmt":"2021-09-30T15:43:29","slug":"instagram-introduces-click-to-whatsapp-ads","status":"publish","type":"post","link":"https:\/\/social-stand.com\/zh\/instagram-introduces-click-to-whatsapp-ads\/","title":{"rendered":"Instagram \u63a8\u51fa\u9ede\u64ca\u5230 WhatsApp \u5ee3\u544a"},"content":{"rendered":"<p>Facebook \u61c9\u7528\u7cfb\u5217\u7684\u6240\u6709\u6210\u54e1\u90fd\u52a0\u5165\u4e86\u96fb\u5b50\u5546\u52d9\u7684\u884c\u5217\u3002 Facebook \u958b\u59cb\u5275\u65b0 <a href=\"https:\/\/social-stand.com\/zh\/facebook-innovates-business-communication-with-new-tools\/\">\u5546\u52d9\u6e9d\u901a\u5de5\u5177<\/a> \u4eca\u5e74\u4e5d\u6708\u4e2d\u65ec\u3002\u76ee\u524d\uff0c\u8a72\u5e73\u53f0\u6b63\u5728 Messenger \u4e0a\u6e2c\u8a66\u81ea\u52d5\u5831\u50f9\u3002\u5b83\u9084\u5728\u70ba Instagram Direct \u958b\u767c\u6f5b\u5728\u5ba2\u6236\u751f\u6210\u5de5\u5177\u3002\u4eca\u5929\uff0cInstagram \u63a8\u51fa\u4e86\u9ede\u64ca WhatsApp \u5ee3\u544a\u3002<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">\u76ee\u9304<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u5207\u63db\u76ee\u9304\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">\u5207\u63db<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 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class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/social-stand.com\/zh\/instagram-introduces-click-to-whatsapp-ads\/#Implications_for_Marketers\" >\u71df\u92b7\u4eba\u54e1\u7684\u884c\u52d5\u65b9\u6848\uff1a&nbsp;<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>WhatsApp\u6700\u8fd1\u6dfb\u52a0\u4e86 <a href=\"https:\/\/social-stand.com\/zh\/whatsapp-rolls-out-new-business-features\/\">\u65b0\u7684\u696d\u52d9\u529f\u80fd<\/a>&nbsp;\u559c\u6b61 <a href=\"https:\/\/social-stand.com\/zh\/whatsapp-introduces-carts-for-easier-shopping\/\">\u63a8\u8eca<\/a>, <a href=\"https:\/\/social-stand.com\/zh\/new-features-for-whatsapp-qr-codes-for-businesses-and-catalog-links\/\">\u4e8c\u7dad\u78bc<\/a>\uff0c \u548c <a href=\"https:\/\/social-stand.com\/zh\/new-shop-button-at-whatsapp\/\">\u5546\u5e97\u6309\u9215<\/a>.\u9ede\u64ca\u5230 WhatsApp \u5ee3\u544a\u5141\u8a31 Instagram \u4e0a\u7684\u54c1\u724c\u548c\u4f01\u696d\u5c07\u4ed6\u5011\u7684 Instagram \u500b\u4eba\u8cc7\u6599\u9023\u63a5\u5230 WhatsApp\u3002\u60a8\u9700\u8981\u505a\u7684\u5c31\u662f\u5c07 WhatsApp \u5546\u696d\u865f\u78bc\u6dfb\u52a0\u5230\u60a8\u7684 Instagram \u500b\u4eba\u8cc7\u6599\u4e2d\u3002\u9023\u63a5\u5f8c\uff0c\u4ed6\u5011\u73fe\u5728\u53ef\u4ee5\u901a\u904e\u9ede\u64ca WhatsApp \u5ee3\u544a\u4f86\u63a8\u5ee3 IG \u5ee3\u544a\u548c\u6d3b\u52d5\u3002\u4ed6\u5011\u9084\u53ef\u4ee5\u4f7f\u7528 WhatsApp \u7684\u81ea\u52d5\u56de\u5fa9\u548c\u7d44\u7e54\u5de5\u5177\u4f86\u7c21\u5316\u6d88\u606f\u3002&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.socialmediatoday.com\/user_media\/diveimage\/instagram_whatsapp3.png\" alt=\"Instagram WhatsApp \u6d88\u606f\"\/><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Run_a_Click-to-WhatsApp_Ad_on_Instagram\"><\/span><strong>\u5982\u4f55\u5728 Instagram \u4e0a\u904b\u884c Click-to-WhatsApp \u5ee3\u544a<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li>\u8f49\u5230\u60a8\u7684 Instagram \u4f01\u696d\u5e33\u6236\u7684\u500b\u4eba\u8cc7\u6599\u8a2d\u7f6e\u3002<\/li><li>\u5728\u201c\u806f\u7e6b\u65b9\u5f0f\u201d\u4e0b\uff0c\u6dfb\u52a0\u4e00\u500b WhatsApp \u516c\u53f8\u865f\u78bc\u3002<\/li><li>\u9078\u64c7\u4e00\u500b\u73fe\u6709\u7684 IG \u5e16\u5b50\uff0c\u7136\u5f8c\u55ae\u64ca\u85cd\u8272\u7684\u201cBoost\u201d\u6309\u9215\u3002<\/li><li>\u9078\u64c7\u201c\u6d88\u606f\u201d\uff0c\u7136\u5f8c\u55ae\u64ca\u201cWhatsApp\u201d\u3002<\/li><li>\u8a2d\u7f6e\u53d7\u773e\u3001\u9810\u7b97\u3001\u5ee3\u544a\u6301\u7e8c\u6642\u9593\u548c\u76ee\u6a19\u3002<\/li><li>\u9810\u89bd\u5ee3\u544a\u4e26\u9ede\u64ca\u201c\u88fd\u4f5c\u60a8\u7684\u5ee3\u544a\u201d\u3002<\/li><\/ul>\n\n\n\n<p>\u60a8\u7684\u9ede\u64ca\u5230 WhatsApp \u5ee3\u544a\u5c07\u5728\u6279\u51c6\u5f8c 24 \u5c0f\u6642\u4e0a\u7dda\u3002<\/p>\n\n\n\n<p>Instagram \u5728 <a href=\"https:\/\/business.instagram.com\/blog\/instagram-boost-ads-whatsapp-find-customers\">2021 \u5e74 9 \u6708 29 \u65e5<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Implications_for_Marketers\"><\/span><strong>\u71df\u92b7\u4eba\u54e1\u7684\u884c\u52d5\u65b9\u6848\uff1a&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Instagram \u4e0a\u7684 Click-to-WhatsApp \u5ee3\u544a\u53ef\u4ee5\u5c07 Instagram \u6d3b\u52d5\u7684\u8986\u84cb\u9762\u64f4\u5927\u5230\u66f4\u591a\u4eba\u3002\u5c0d\u65bc\u71df\u92b7\u4eba\u54e1\u4f86\u8aaa\uff0c\u5617\u8a66\u7528\u65b0\u7684\u500b\u6027\u5316\u65b9\u5f0f\u4f86\u6fc0\u767c\u73fe\u6709\u5ba2\u6236\u53ef\u80fd\u662f\u503c\u5f97\u7684\u3002<\/p>\n\n\n\n<p><strong>#Pinterest \u5546\u696d\u6a21\u5f0f<br><br>\u8cc7\u6599\u4f86\u6e90\uff1a<\/strong>: <a href=\"https:\/\/business.instagram.com\/blog\/instagram-boost-ads-whatsapp-find-customers\">https:\/\/business.instagram.com\/blog\/instagram-boost-ads-whatsapp-find-customers<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>All members of the Facebook family of apps are joining the eCommerce bandwagon. Facebook started innovating with business communication tools midway this September. Currently, the platform is testing automated quotes on Messenger. It is also working on a lead generation tool for Instagram Direct. Today, Instagram introduces click-to-WhatsApp ads. WhatsApp has recently added new business [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":11566,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[9,316,500],"tags":[2483,28,293],"class_list":["post-11551","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-instagram","category-social-media-marketing","category-whatsapp","tag-click-to-whatsapp-ads","tag-instagram-2","tag-whatsapp"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Instagram Introduces Click-to-WhatsApp Ads - Social Stand<\/title>\n<meta name=\"description\" content=\"All members of the Facebook family of apps are joining the eCommerce bandwagon. Facebook started innovating with business communication tools midway this\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/social-stand.com\/zh\/instagram-introduces-click-to-whatsapp-ads\/\" \/>\n<meta property=\"og:locale\" content=\"zh_HK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Instagram Introduces Click-to-WhatsApp Ads - Social Stand\" \/>\n<meta property=\"og:description\" content=\"All members of the Facebook family of apps are joining the eCommerce bandwagon. 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