{"id":11146,"date":"2021-09-16T15:41:43","date_gmt":"2021-09-16T07:41:43","guid":{"rendered":"https:\/\/social-stand.com\/?p=11146"},"modified":"2021-09-18T01:10:01","modified_gmt":"2021-09-17T17:10:01","slug":"google-introduces-smart-display-campaigns","status":"publish","type":"post","link":"https:\/\/social-stand.com\/zh\/google-introduces-smart-display-campaigns\/","title":{"rendered":"\u8c37\u6b4c\u63a8\u51fa\u667a\u80fd\u5c55\u793a\u5ee3\u544a\u7cfb\u5217"},"content":{"rendered":"<p>\u8c37\u6b4c\u4e0d\u50c5\u662f\u4e16\u754c\u4e0a\u6700\u5927\u7684\u641c\u7d22\u5f15\u64ce\u3002\u4eca\u5929\uff0c\u8a72\u5e73\u53f0\u5c08\u6ce8\u65bc\u63d0\u5347 <a href=\"https:\/\/social-stand.com\/zh\/google-rolls-out-new-ecommerce-tools\/\">\u96fb\u5b50\u5546\u52d9<\/a> \u5e6b\u52a9\u5ee3\u544a\u5546\u548c\u71df\u92b7\u4eba\u54e1\u3002\u5118\u7ba1\u5176 <a href=\"https:\/\/social-stand.com\/zh\/google-introduces-new-privacy-safe-analytics\/\">\u96b1\u79c1\u5b89\u5168\u5206\u6790<\/a>\uff0c\u8c37\u6b4c\u662f <a href=\"https:\/\/social-stand.com\/zh\/google-not-afraid-of-being-abandoned-by-customers\/\">\u4e0d\u6015\u88ab\u5ba2\u6236\u62cb\u68c4<\/a>.\u5be6\u969b\u4e0a\uff0c <a href=\"https:\/\/social-stand.com\/zh\/marketing-without-facebook-and-google\/\">\u8c37\u6b4c\u71df\u92b7<\/a> \u73fe\u5728\u8207 <a href=\"https:\/\/social-stand.com\/zh\/google-expands-ecommerce-with-godaddy-stores-partnerships\/\">\u53bb\u5427\u7238\u7238<\/a> \u53ca <a href=\"https:\/\/social-stand.com\/zh\/google-integrates-woocommerce-to-streamline-ecommerce-listing\/\">WooCommerce<\/a>.\u5b83\u4e5f\u66f4\u65b0\u4e86 <a href=\"https:\/\/social-stand.com\/zh\/google-updates-bidding-and-video-360\/\">\u51fa\u50f9\u548c\u8996\u983b 360<\/a> \u53ca <a href=\"https:\/\/social-stand.com\/zh\/google-launches-video-ad-experiments-globally\/\">\u8996\u983b\u5ee3\u544a\u5be6\u9a57<\/a>.\u4eca\u5929\uff0c\u8c37\u6b4c\u63a8\u51fa\u4e86\u667a\u80fd\u5c55\u793a\u5ee3\u544a\u7cfb\u5217\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.socialmediatoday.com\/user_media\/diveimage\/google_automation.png\" alt=\"\u8c37\u6b4c\u5ee3\u544a\u81ea\u52d5\u5316\"\/><\/figure><\/div>\n\n\n\n<p><a href=\"https:\/\/support.google.com\/google-ads\/answer\/7020291\">\u667a\u80fd\u5c55\u793a\u5ee3\u544a\u7cfb\u5217<\/a> \u662f\u81ea\u52d5\u5316\u548c\u512a\u5316\u7684\u5ee3\u544a\u3001\u51fa\u50f9\u548c\u5b9a\u4f4d\u3002\u5b83\u5011\u4f7f\u54c1\u724c\u548c\u4f01\u696d\u80fd\u5920\u81ea\u52d5\u5c0b\u627e\u65b0\u5ba2\u6236\u548c\u73fe\u6709\u5ba2\u6236\uff0c\u88fd\u4f5c\u9069\u5408\u4e0d\u540c\u5c4f\u5e55\u65b9\u5411\u7684\u5f15\u4eba\u5165\u52dd\u7684\u5ee3\u544a\uff0c\u4e26\u70ba\u5ee3\u544a\u8a2d\u7f6e\u6b63\u78ba\u7684\u51fa\u50f9\u3002\u5b83\u5011\u5e36\u4f86\u7684\u8f49\u5316\u6b21\u6578\u6bd4 YouTube \u4e0a\u7684\u5176\u4ed6\u5c55\u793a\u5ee3\u544a\u591a 20%\u3002\u5f9e\u4eca\u5929\u958b\u59cb\uff0cGoogle \u5c07\u667a\u80fd\u5c55\u793a\u5ee3\u544a\u7cfb\u5217\u8207 <a href=\"https:\/\/ads.google.com\/intl\/en_id\/home\/resources\/reach-larger-new-audiences\/#:~:text=Display%20ads%20are%20ads%20that,to%20learn%20how%20this%20works.\">\u5c55\u793a\u5ee3\u544a<\/a>.\u5b83\u5011\u662f\u6d88\u8cbb\u8005\u5728 Google \u4e0a\u700f\u89bd\u7684\u6587\u7ae0\u3001\u8996\u983b\u548c\u7db2\u7ad9\u4e0a\u5c55\u793a\u7684\u5ee3\u544a\u3002\u9019\u7a2e\u96c6\u6210\u4f7f\u71df\u92b7\u4eba\u54e1\u66f4\u5bb9\u6613\u81ea\u52d5\u5316\u548c\u512a\u5316\u5ee3\u544a\u3002\u9019\u662f\u901a\u904e\u4f9b\u96fb\u529f\u80fd\uff0c\u4f8b\u5982 <a href=\"https:\/\/support.google.com\/google-ads\/answer\/2454058\">\u81ea\u52d5\u51fa\u50f9<\/a>, <a href=\"https:\/\/support.google.com\/google-ads\/answer\/9208548\">\u53ea\u70ba\u8f49\u5316\u4ed8\u8cbb<\/a>\uff0c \u548c <a href=\"https:\/\/support.google.com\/google-ads\/answer\/9975738\">\u81ea\u9069\u61c9\u5c55\u793a\u5ee3\u544a<\/a>.<\/p>\n\n\n\n<p>\u8c37\u6b4c\u63a8\u51fa\u667a\u80fd\u5c55\u793a\u5ee3\u544a\u7cfb\u5217 <a href=\"https:\/\/blog.google\/products\/ads-commerce\/display-campaigns-made-easy\/\">2021 \u5e74 9 \u6708 15 \u65e5<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u71df\u92b7\u4eba\u54e1\u7684\u884c\u52d5\u65b9\u6848\uff1a&nbsp;<\/strong><\/h3>\n\n\n\n<p>Google \u7684\u667a\u80fd\u5c55\u793a\u5ee3\u544a\u7cfb\u5217\u5141\u8a31\u71df\u92b7\u4eba\u54e1\u9078\u64c7\u71df\u92b7\u4eba\u54e1\u5728\u5176 Google \u5ee3\u544a\u4e2d\u559c\u6b61\u7684\u81ea\u52d5\u5316\u7a0b\u5ea6\u3002\u5176\u6d41\u66a2\u7684\u8a2d\u7f6e\u904e\u7a0b\u4f7f\u60a8\u53ef\u4ee5\u9748\u6d3b\u5730\u63a7\u5236\u60a8\u7684\u5ee3\u544a\u548c\u6d3b\u52d5\u3002\u96a8\u8457 Google Ads \u5b9a\u4f4d\u8b8a\u5f97\u8d8a\u4f86\u8d8a\u667a\u80fd\uff0c\u5b83\u5f88\u53ef\u80fd\u6703\u63d0\u9ad8\u8f49\u5316\u7387\u548c\u92b7\u552e\u984d\u3002<\/p>\n\n\n\n<p><strong>#Pinterest \u5546\u696d\u6a21\u5f0f<br><br>\u8cc7\u6599\u4f86\u6e90\uff1a<\/strong>: <a href=\"https:\/\/blog.google\/products\/ads-commerce\/display-campaigns-made-easy\/\">https:\/\/blog.google\/products\/ads-commerce\/display-campaigns-made-easy\/<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Google is not only the largest search engine in the world. Today, the platform focuses on ramping up eCommerce to help advertisers and marketers. Despite its privacy-safe analytics, Google is not afraid of being abandoned by customers. In fact, Google marketing is now integrated with GoDaddy and WooCommerce. It has also updated bidding and video [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":11193,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[408,316,6],"tags":[390,2414,2413],"class_list":["post-11146","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google","category-social-media-marketing","category-social-media-","tag-google","tag-google-display-ads","tag-smart-display-campaigns"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google Introduces Smart Display Campaigns - Social Stand<\/title>\n<meta name=\"description\" content=\"Google is not only the largest search engine in the world. 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