{"id":11078,"date":"2021-09-15T07:58:29","date_gmt":"2021-09-14T23:58:29","guid":{"rendered":"https:\/\/social-stand.com\/?p=11078"},"modified":"2021-09-16T14:41:55","modified_gmt":"2021-09-16T06:41:55","slug":"linkedin-launches-new-engagement-and-growth-tools","status":"publish","type":"post","link":"https:\/\/social-stand.com\/zh\/linkedin-launches-new-engagement-and-growth-tools\/","title":{"rendered":"LinkedIn \u63a8\u51fa\u65b0\u7684\u53c3\u8207\u548c\u589e\u9577\u5de5\u5177"},"content":{"rendered":"<p>\u4f3c\u4e4e LinkedIn \u73fe\u5728\u6b63\u5728\u7a4d\u6975\u6dfb\u52a0\u529f\u80fd\u548c\u5de5\u5177\u4f86\u589e\u5f37\u5e73\u53f0\u3002\u5b83\u73fe\u5728\u6b63\u5728\u6dfb\u52a0\u66f4\u591a\u65b9\u6cd5\u4f86\u5e6b\u52a9\u54c1\u724c\u6700\u5927\u9650\u5ea6\u5730\u5efa\u7acb\u806f\u7e6b\u3002\u5728\u7d50\u675f LinkedIn Stories \u5f8c\uff0c\u8a72\u5e73\u53f0\u6dfb\u52a0\u4e86 <a href=\"https:\/\/social-stand.com\/zh\/linkedin-introduces-new-boost-marketing-features\/\">\u63d0\u5347\u71df\u92b7\u529f\u80fd<\/a>, <a href=\"https:\/\/social-stand.com\/zh\/linkedin-introduces-live-events-on-linkedin-learning\/\">\u5b78\u7fd2\u73fe\u5834\u6d3b\u52d5<\/a>, <a href=\"https:\/\/social-stand.com\/zh\/linkedin-launches-native-video-meetings\/\">\u672c\u5730\u8996\u983b\u6703\u8b70<\/a>\uff0c \u548c <a href=\"https:\/\/social-stand.com\/zh\/linkedin-adds-people-you-may-know-on-its-recommendations\/\">\u5efa\u8b70<\/a>.\u4eca\u5929\uff0cLinkedIn \u63a8\u51fa\u4e86\u65b0\u7684\u53c3\u8207\u548c\u589e\u9577\u5de5\u5177\u3002\u96a8\u8457LinkedIn\u7684\u5ee3\u544a\u6536\u5165\u589e\u9577 <a href=\"https:\/\/view.officeapps.live.com\/op\/view.aspx?src=https:\/\/c.s-microsoft.com\/en-us\/CMSFiles\/PressReleaseFY21_Q2.docx?version=b9034409-e6f6-3fbb-129c-3fe9fd1203a8\">23%<\/a> \u5728 2<sup>nd<\/sup> \u5230 2021 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height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/social-stand.com\/zh\/linkedin-launches-new-engagement-and-growth-tools\/#Articles_for_Pages\" 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class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u9996\u5148\uff0c <a href=\"https:\/\/business.linkedin.com\/marketing-solutions\/linkedin-pages\/publishing\">\u9818\u82f1\u767c\u5e03\u9801\u9762<\/a> \u555f\u7528\u201c\u9801\u9762\u6587\u7ae0\u201d\u3002\u5b83\u5141\u8a31\u54c1\u724c\u548c\u4f01\u696d\u8d77\u8349\u548c\u767c\u5e03\u6709\u6a5f\u7684\u9577\u7bc7\u5167\u5bb9\u3002\u9019\u6a23\u7684\u529f\u80fd\u53ef\u4ee5\u5e6b\u52a9\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u9f13\u52f5\u865f\u53ec\u6027\u7528\u8a9e (CTA)<\/li><li>\u7528\u5c08\u696d\u5167\u5bb9\u5438\u5f15\u5176\u4ed6\u6210\u54e1&nbsp;<\/li><li>\u4f7f\u7528\u5bcc\u5a92\u9ad4\u63a2\u7d22\u95dc\u9375\u4e3b\u984c<\/li><li>\u5f15\u767c\u6709\u610f\u7fa9\u7684\u5c0d\u8a71<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Live_Events\"><\/span><strong>\u73fe\u5834\u6d3b\u52d5<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u5176\u6b21\uff0cLinkedIn \u70ba\u76f4\u64ad\u6d3b\u52d5\u555f\u7528\u4e86\u539f\u751f\u76f4\u64ad\u5de5\u5177\u3002\u9019\u6a23\u7684\u5de5\u5177\u53ef\u4ee5\u5b89\u6392 LinkedIn Live \u548c Live Events\u3002\u9019\u662f\u4e00\u7a2e\u4e00\u9ad4\u5316\u7684\u7c21\u5316\u9ad4\u9a57\uff0c\u9084\u53ef\u4ee5\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u81ea\u52d5\u901a\u77e5LinkedIn\u9801\u9762\u7684\u4e8b\u4ef6\u8a3b\u518a\u8005\u548c\u95dc\u6ce8\u8005<\/li><li>\u6536\u96c6\u5c0d\u516c\u958b\u76f4\u64ad\u6d3b\u52d5\u5e16\u5b50\u7684\u770b\u6cd5<\/li><li>\u91cd\u64ad\u73fe\u5834\u6d3b\u52d5<\/li><li>\u70ba\u76ee\u6a19\u53d7\u773e\u7fa4\u9ad4\u8d0a\u52a9\u76f4\u64ad<\/li><\/ul>\n\n\n\n<p>LinkedIn\u9084\u964d\u4f4e\u4e86\u8a2a\u554fLinkedIn\u5be6\u6642\u8996\u983b\u7684\u9580\u6abb <a href=\"https:\/\/www.linkedin.com\/help\/linkedin\/answer\/130531\">150 \u4f4d\u95dc\u6ce8\u8005<\/a>.\u901a\u904e\u81ea\u52d5\u5316\u52a0\u5feb\u4e86\u5be9\u67e5\u904e\u7a0b\u3002\u9019\u4e9b\u66f4\u65b0\u8207 <a href=\"https:\/\/nam06.safelinks.protection.outlook.com\/?url=https%3A%2F%2Fbusiness.linkedin.com%2Fmarketing-solutions%2Flinkedin-events&amp;data=04%7C01%7Csvkearns%40linkedin.com%7Ccc8f311b4a49437a3afa08d97796a244%7C72f988bf86f141af91ab2d7cd011db47%7C1%7C0%7C637672311126333620%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C1000&amp;sdata=Qy2tEiFHWTY%2FL5%2BsKtgo%2B%2FkeruQf%2B%2BpOyhgi3LOZ6BU%3D&amp;reserved=0\">\u64f4\u5927\u8a3b\u518a<\/a>&nbsp;\u6d3b\u52d5\u8868\u683c\u548c <a 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href=\"https:\/\/business.linkedin.com\/marketing-solutions\/testing\">\u54c1\u724c\u63d0\u5347\u6e2c\u8a66<\/a> \u901a\u904e\u95dc\u9375\u6307\u6a19\u8861\u91cf LinkedIn \u5ee3\u544a\u7684\u5f71\u97ff\u3002<\/li><li>\u8986\u84cb\u7387\/\u983b\u7387\u9810\u6e2c\u548c\u5831\u544a\u53ef\u8f15\u9b06\u9810\u6e2c\u548c\u67e5\u770b\u54c1\u724c\u6d3b\u52d5\u7684\u9810\u6e2c\u983b\u7387\u548c\u8986\u84cb\u7387\u3002&nbsp;<\/li><li>\u9054\u5230\u512a\u5316\u4ee5\u91dd\u5c0d\u5ee3\u544a\u7684\u552f\u4e00\u5e33\u6236\u6578\u91cf\u4e26\u589e\u52a0\u5c0d\u76f8\u95dc\u53d7\u773e\u7684\u66dd\u5149\u7387\u3002<\/li><\/ul>\n\n\n\n<p>LinkedIn \u63a8\u51fa\u4e86\u65b0\u7684\u53c3\u8207\u548c\u589e\u9577\u5de5\u5177 <a href=\"https:\/\/www.linkedin.com\/pulse\/helping-you-grow-deepen-your-community-engagement-\/?trackingId=mxH9k1UdDPtItCqE%2FoV9Xw%3D%3D\">2021 \u5e74 9 \u6708 14 \u65e5<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Implications_for_Marketers\"><\/span><strong>\u71df\u92b7\u4eba\u54e1\u7684\u884c\u52d5\u65b9\u6848\uff1a&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>LinkedIn \u7684\u65b0\u53c3\u8207\u548c\u589e\u9577\u5de5\u5177\u53ef\u4ee5\u70ba\u71df\u92b7\u4eba\u54e1\u6700\u5927\u9650\u5ea6\u5730\u64f4\u5927\u4ed6\u5011\u5728 LinkedIn \u4e0a\u7684\u5f71\u97ff\u529b\u63d0\u4f9b\u5bf6\u8cb4\u7684\u5e6b\u52a9\u3002\u9577\u7bc7\u5167\u5bb9\u662f\u4e16\u754c\u4e0a\u6700\u5927\u7684\u5c08\u696d\u7db2\u7d61\u4e2d\u6700\u5177\u5438\u5f15\u529b\u7684\u683c\u5f0f\u4e4b\u4e00\u3002\u73fe\u5834\u6d3b\u52d5\u52a0\u6df1\u4e86\u806f\u7e6b\u548c\u53c3\u8207\u3002\u6b64\u5916\uff0c\u7372\u5f97\u6709\u50f9\u503c\u7684\u898b\u89e3\u53ef\u4ee5\u5f15\u5c0e\u54c1\u724c\u63a1\u7528\u66f4\u6709\u6548\u7684\u71df\u92b7\u65b9\u6cd5\u3002<\/p>\n\n\n\n<p><strong>#Pinterest \u5546\u696d\u6a21\u5f0f<br><br>\u8cc7\u6599\u4f86\u6e90\uff1a<\/strong>: <a href=\"https:\/\/www.linkedin.com\/pulse\/helping-you-grow-deepen-your-community-engagement-\/?trackingId=mxH9k1UdDPtItCqE%2FoV9Xw%3D%3D\">https:\/\/www.linkedin.com\/pulse\/helping-you-grow-deepen-your-community-engagement-\/?trackingId=mxH9k1UdDPtItCqE%2FoV9Xw%3D%3D<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>It seems that LinkedIn is now active adding features and tools to enhance the platform. It is now adding more ways to help brands maximize connections. After ending LinkedIn Stories, the platform added boost marketing features, live events on learning, native video meetings, and recommendations. Today, LinkedIn launches new engagement and growth tools. As LinkedIn\u2019s [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":11140,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[18,316,6],"tags":[2397,2393,17,2333,2395,2394],"class_list":["post-11078","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-linkedin","category-social-media-marketing","category-social-media-","tag-articles-for-pages","tag-brand-lift-testing","tag-linkedin","tag-live-events","tag-reach-optimization","tag-reach-frequency-forecasting-and-reporting"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>LinkedIn Launches New Engagement and Growth Tools - Social Stand<\/title>\n<meta name=\"description\" content=\"It seems that LinkedIn is now active adding features and tools to enhance the platform. 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