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Facebook即將推出全新的功能，就是使用智能手機之後的定位服務來追踪用家在點擊完網上的廣告到訪之前的實體店。
商戶積極提供活動時間、電話號碼、廣告商的預告私隱時間，並以廣告的方式為商戶提供廣告，並以方式隱瞞店內提供，用家的方式提供廣告在未來的數週內，全新的廣告將先在全球範圍內展開，繼而逐步擴大這一全球範圍。
根據 Facebook 的數據，雖然有 45% 的人會透過手機瀏覽不到的產品，但實際的購買 90% 的人還是會在實體店進行的。必須打造O2O（Online To Offline）的營銷模式，因此Facebook的這個全新功能，大家多多留意。
資料來源：有線
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